Constant Contact - Create Email Marketing Campaigns Like a Pro

How To Add A Subscribe Link For Constant Contact

Constant Contact have actually remained in the e-mail advertising and marketing game because 1995. Throughout that time, they’ve managed to become one of the most used e-mail devices on the planet, after Mailchimp.

One point I observed is that Constant Contact is extremely commonly the top selection for numerous other evaluation sites. Normally, I am curious to see if our in-depth analysis produces the exact same result.

You may have checked out the Constant Contact evaluations supplied by users online, too, and also whilst they are rather positive, they might not offer you the whole picture. Our testimonial of Constant Contact is based upon a systematic method as well as uses our practical experience as well as understanding of loads of various other straightforward as well as sophisticated advertising and marketing automation devices.

What makes them special is that they’ve added numerous features throughout the years that few of their rivals sport, such as electronic product downloads, event monitoring, appointment scheduling and social campaigns. These all include in the varied list of email choices readily available, in addition to automations and repeating e-newsletters.

Constant Contact brag a industry with around 400 applications as well as integrations that accommodate also the most niche of items. Regardless of these fancy numbers and also functions, interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. Sufficient factor for us to take a closer check out Constant Contact’s ins & outs and also inspect if it’s still relevant in the 21st century.
Find out below!

Constant Contact Summary

Constant Contact is guided in the direction of small companies, yet their costs aren’t one of the most inexpensive, especially when you consider that their attributes just aren’t that advanced. Strategies start from $9.99/ month, however this just enables 500 customers, and also prices climb pretty sharply after that.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s plans in our complete pricing overview

Pros and also Cons


Is Constant Contact the appropriate e-newsletter service for you?

Advised if:

You run events:

Constant Contact is quite unique in this regard, being just one of minority e-mail advertising devices to allow you to manage occasion invites, tickets, as well as registrations . Keep in mind that this attribute comes with its very own fees: 5.4% + $0.80 for each and every ticket sold or transaction conducted.

Not advised if:

You require advanced automation:

Remarkably, for the costs it charges, Constant Contact doesn’t provide the most sophisticated automations. While they do use activated campaigns, autoresponders as well as abandoned cart projects (for Shopify just), you’ll locate that much cheaper tools offer similar levels of automation– MailerLite and Sendinblue, for example.

Rating information


Reduce of Use

Usually it’s very easy to browse, though a bit dull-looking. You can reach the majority of areas within a number of clicks, though as they’ve added much more performance, some things have actually become a little surprise, as an example, automations.

Newsletter Creation


The editor is quick, yet light on functions, specifically in the designing department. Besides that it’s easy to deal with.



This is really fundamental, just enabling you to insert basic greetings or call information. There is no if/then/else reasoning available.

Email types

Timeless, autoresponders, basic automations, persisting newsletters, A/B testing, occasion enrollments, surveys, surveys and also discount coupons .

Selection and also Flexibility of Template Designs

Not bad. There are around 200 (!) templates to select from, with differing degrees of top quality (some are respectable, while others look a little fundamental and dated). You can also start from scratch, and also utilize a useful attribute called ‘Brand your email’ to auto-generate a layout based on your website’s colors as well as logo design.

Email Marketing Automation

It also creates pre-defined contact segments based on your clients’ communications with your on the internet shop (e.g. repeat, lapsed and potential clients). Automations based on get in touch with triggers (e.g. email opens, clicks) are likewise readily available.

List Management

You can create sections from call activity, list membership, get in touch with information, tags, or ecommerce task. You can likewise produce a segment from your get in touch with understandings as well as tag calls based upon contact area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the kind, and it just provides a description box, standard area options (which you can’t contribute to) and after that a listing, or listings, that people can examine to be included in.


As you can see in our deliverability tests, Constant Contact does not do too severely, getting to the most prominent e-mail companies (AOL, Gmail, Yahoo, as well as Outlook) most of the moment.

Records as well as Analysis

Along with standard open and also click records, spam, bounce and unsubscribe rates are additionally available. You additionally get click warmth maps, and also some beneficial review records such as open and click trends, opens up by tool, % of get in touches with involved, and the majority of effective subject line. You can also compare campaigns. Advanced tracking such as social monitoring isn’t readily available.


The website as well as the device are only offered in English. You can select to transform some of the non-editable email areas (e.g. footer as well as personal privacy plan message) to one of 10 languages offered, primarily European.

Further Features

Spam- and Design-Testing

Spam testing isn’t readily available, however, there is a function to inspect the e-mail for mistakes (missing web links, placeholder message that hasn’t been upgraded, etc). There’s additionally a device that allows you to preview how emails will look for particular receivers, although this really did not seem to function when we tested it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are put on short-term hold for 15 days, and after that frown at. If it occurs once again, they are relocated right into a put on hold bounce classification. They have a ‘ advised for elimination’ filter offered to see these, however do not eliminate them instantly.



Import/export offered although it’s not as uncomplicated as maybe– you require to initially allow innovative email consents under Account Settings.

Storage offered for pictures and information


All strategies come with endless storage space.

Pro Features



SPF as well as DKIM are supported.

Very own Domain


Different levels of account access


The Account Owner can also appoint duties to be either an Account Manager or a Campaign Creator.



Constant Contact provide a large quantity of applications as well as combinations , nearly 400.

Landing Page Builder


This is just available by means of their kind home builder, and also it’s extremely standard. Instead, we ‘d advise these totally free touchdown page builders.

Client Support

3.5/ 5.

There are a number of networks of assistance, including real-time conversation, phone support, a knowledge base as well as community-based assistance. I located that the chat and also phone assistance weren’t always readily available, which was a little discouraging. When I had the ability to acquire conversation assistance, nevertheless, I did find them to be responsive and helpful . Bear in mind that you’ll require to employ order to cancel your registration, which is quite aggravating.

Overall ranking.

3.6/ 5.

For a fundamental email device, Constant Contact ticks the majority of packages. The major issue right here, though, is that they’re asking a premium price for a sub-premium item.

Final thought.

As Constant Contact themselves state through their site, they are a device for small businesses. And, thus, it’s worth assessing them on these terms. As discussed over, they certainly have enough of the essentials covered to satisfy most small businesses, as well as if it were as straightforward as that then we ‘d advise them more very.

The concern, nowadays, is that there are plenty of other e-mail devices offering a lot more than Constant Contact, as well as for a whole lot much less cash. This consists of not only includes, but likewise individual experience. Actually, for the quantity you pay with Constant Contact, you might find yourself making use of a lot more powerful devices such as ActiveCampaign and also GetResponse.

And with recent enhancements to automations and reporting, as well as the enhancement of brand-new functions like a web site home builder, it does look like they’re making an effort to boost the product. Their lack of advanced attributes makes it difficult to advise them over others at this price point.

There you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the internet, I would frankly declare that there might be other rate of interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever tried, and it can not be compared to Constant Contact’s simplified method (it just features autoresponders). They likewise supply robust records and evaluation devices. On top of that, they are also cheaper than Constant Contact.
  • Sendinblue is among the most affordable all-in-one email advertising tools on the market. It’s offered in 6 languages and features sophisticated automation choices as well as a built-in CRM.
  • GetResponse is a strong option. It includes several advanced attributes (e.g. a webinar tool), has outstanding automations and provides among the very best spam as well as style testing devices we’ve ever utilized. That’s why Constant Contact fails when compared to GetResponse.

We have a in-depth guide with the best alternatives to Constant Contact, check it out below. You can also try out our Smart Finder to see which e-newsletter solution is finest fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you ‘d like to enter into the information, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM platform. At $399/month, you ‘d be much far better off taking a appearance at any of these CRMs for little businesses, which will certainly be far much more budget friendly. There are also a lot of exceptional totally free CRMs to choose from.

How can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within service hrs Eastern time in order to terminate your account. Here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail marketing software program for small businesses. It securely stores your consumer data and offers a safe method to handle your subscribers.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability prices are consistently good in our bi-annual deliverability tests.

In spite of these flashy numbers and also functions, interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves restate through their site, they are a tool for tiny services. The problem, these days, is that there are lots of other email devices supplying also much more than Constant Contact, as well as for a whole lot much less cash. For the amount you pay with Constant Contact, you might find on your own utilizing much extra powerful devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, and also it can not be compared to Constant Contact’s simple technique (it just includes autoresponders).

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