Constant Contact - Create Email Marketing Campaigns Like a Pro

How To Add A Video In A Constant Contact Email? 2016

Constant Contact have remained in the e-mail advertising game since 1995. Throughout that time, they’ve handled to become one of one of the most pre-owned e-mail tools on the planet, after Mailchimp.

One point I discovered is that Constant Contact is very often the leading choice for several various other testimonial internet sites. Normally, I am curious to see if our comprehensive evaluation generates the exact same outcome.

You may have checked out the Constant Contact reviews supplied by users online, too, and also whilst they are pretty favorable, they might not offer you the whole picture. Our review of Constant Contact is based on a methodical method and also uses our useful experience as well as expertise of lots of other straightforward and advanced marketing automation devices.

What makes them special is that they’ve added several features for many years that few of their competitors sport, such as electronic item downloads, occasion administration, appointment organizing as well as social projects. These all add to the diverse listing of e-mail options readily available, along with automations and repeating newsletters.

Constant Contact brag a industry with around 400 applications as well as assimilations that satisfy also one of the most specific niche of products. Yet regardless of these fancy numbers and attributes, passion in Constant Contact appears to be on the decline, at least according to Google Trends. Enough factor for us to take a more detailed look at Constant Contact’s ins & outs as well as inspect if it’s still appropriate in the 21st century.
Learn listed below!

Constant Contact Summary

Constant Contact is directed in the direction of small companies, however their costs aren’t one of the most economical, particularly when you take into consideration that their features just aren’t that advanced. Plans begin with $9.99/ month, but this just permits 500 customers, as well as prices rise quite sharply afterwards.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our total rates guide

Pros and also Cons


Is Constant Contact the best newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is rather one-of-a-kind hereof, being one of the few e-mail marketing tools to allow you to handle occasion tickets, enrollments, and invites . Bear in mind that this attribute comes with its very own charges: 5.4% + $0.80 for each and every ticket offered or transaction performed.

Not recommended if:

You need innovative automation:

Surprisingly, for the premium it bills, Constant Contact doesn’t use one of the most advanced automations. While they do use triggered campaigns, autoresponders and also abandoned cart projects (for Shopify just), you’ll discover that other much more affordable devices provide similar levels of automation– MailerLite and also Sendinblue.

Ranking details


Relieve of Use

Generally it’s simple to navigate, though a bit dull-looking. You can get to the majority of locations within a couple of clicks, though as they’ve added much more functionality, some things have actually come to be a little concealed, for example, automations.

Newsletter Creation


The editor is quick, yet light on features, specifically in the styling department. In addition to that it’s simple to deal with.



This is very basic, just permitting you to put straightforward greetings or get in touch with details. There is no if/then/else reasoning available.

Email kinds

Timeless, autoresponders, standard automations, recurring newsletters, A/B testing, occasion enrollments, polls, surveys as well as discount coupons .

Choice as well as Flexibility of Template Designs

Okay. There are around 200 (!) layouts to select from, with differing levels of quality (some are good, while others look a little basic and also outdated). You can likewise start from scratch, and utilize a helpful attribute called ‘Brand your e-mail’ to auto-generate a theme based upon your website’s colors and logo.

Email Marketing Automation

It also produces pre-defined call segments based on your clients’ communications with your on the internet store (e.g. repeat, expired and also prospective customers). Automations based on contact triggers (e.g. e-mail opens, clicks) are additionally offered.

Checklist Management

You can create segments from call task, list membership, call details, tags, or ecommerce task. You can also develop a segment from your call understandings and also tag get in touches with based upon call field criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no modification with the form, and also it merely supplies a description box, standard area options (which you can’t add to) and then a checklist, or checklists, that individuals can check to be included in.


As you can see in our deliverability examinations, Constant Contact does not carry out also terribly, reaching the most preferred e-mail suppliers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Records and also Analysis

In enhancement to common open and click records, spam, bounce and unsubscribe prices are likewise offered. You also get click warmth maps, and some helpful introduction reports such as open as well as click trends, opens up by device, % of calls engaged, and many effective subject line.


Right here’s where it gets a bit hairy. The device as well as the site are only available in English. You can pick to alter several of the non-editable email sections (e.g. footer as well as personal privacy plan message) to among 10 languages available, mainly European. Assistance and also the data base is readily available in 4 languages. Somewhat confusing, yet a minimum of there’s some effort to sustain multilingual users and also target markets.

Further Features

Spam- as well as Design-Testing

Spam testing isn’t offered, however, there is a feature to examine the email for errors (missing web links, placeholder message that hasn’t been upgraded, and so on). There’s additionally a device that enables you to sneak peek exactly how emails will certainly look for specific receivers, although this really did not appear to function when we tested it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for just 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are positioned on short-term hold for 15 days, and after that dislike. If it happens once more, they are relocated into a put on hold bounce category. They have actually a ‘ advised for elimination’ filter offered to check out these, however don’t eliminate them instantly.



Import/export readily available although it’s not as straightforward as maybe– you need to first make it possible for advanced email authorizations under Account Settings.

Storage offered for images as well as data


All strategies come with limitless storage space.

Pro Features



SPF as well as DKIM are sustained.

Own Domain


Different degrees of account access

of course

The Account Owner can likewise appoint roles to be either an Account Manager or a Campaign Creator.



Constant Contact supply a substantial quantity of applications and assimilations , practically 400.

Touchdown Page Builder

of course

This is only readily available by means of their type building contractor, and also it’s really fundamental. Rather, we would certainly advise these cost-free landing web page home builders.

Customer Support

3.5/ 5.

There are a number of networks of support, including real-time chat, phone support, a data base and also community-based assistance. I found that the conversation and also phone support weren’t always available, which was a little discouraging. When I had the ability to acquire chat support, nevertheless, I did discover them to be responsive and helpful . Bear in mind that you’ll require to hire order to terminate your registration, which is pretty frustrating.

Total ranking.

3.6/ 5.

For a basic email tool, Constant Contact ticks the majority of the boxes. The main problem below, though, is that they’re asking a costs price for a sub-premium item.

Final thought.

As Constant Contact themselves repeat through their site, they are a device for local business. And also, as such, it’s worth examining them on these terms. As stated above, they most definitely have sufficient of the essentials covered to please most small businesses, as well as if it were as basic as that then we ‘d advise them extra extremely.

The problem, nowadays, is that there are a lot of various other e-mail devices providing a lot more than Constant Contact, as well as for a great deal much less cash. This includes not only includes, but likewise user experience. Actually, for the amount you pay with Constant Contact, you might find yourself using a lot more powerful devices such as ActiveCampaign and GetResponse.

As well as with recent enhancements to automations and also coverage, and also the addition of new attributes like a website builder, it does look like they’re making an initiative to boost the item. Their absence of innovative attributes makes it tough to recommend them over others at this price factor.

So, there you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the internet, I would strongly claim that there could be various other interests at play there.

Attempt Constant Contact now free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, and also it can not be compared to Constant Contact’s simplistic approach (it just includes autoresponders). They also provide durable records and evaluation devices. On top of that, they are even more affordable than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one e-mail advertising devices on the marketplace. It’s offered in 6 languages as well as features advanced automation alternatives as well as a integrated CRM.
  • GetResponse is a strong option. It comes with many innovative features (e.g. a webinar tool), supplies as well as has superb automations among the very best spam and also style testing devices we’ve ever before made use of. When contrasted to GetResponse, that’s why Constant Contact falls short.

We have a in-depth overview with the very best choices to Constant Contact, check it out right here. You can also check out our Smart Finder to see which e-newsletter service is finest matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact pass on. If you would certainly like to get into the details, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM platform. However, at $399/month, you ‘d be much better off taking a look at any one of these CRMs for small companies, which will certainly be even more inexpensive. There are also plenty of exceptional free CRMs to pick from.

How can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within business hrs Eastern time in order to terminate your account. Below is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail advertising and marketing software for small businesses. It securely shops your client information and offers a safe way to manage your clients.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability prices are consistently great in our bi-annual deliverability examinations.

Regardless of these showy numbers and features, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves restate via their site, they are a device for small services. The issue, these days, is that there are plenty of other email tools providing also much more than Constant Contact, as well as for a lot much less money. For the quantity you pay with Constant Contact, you might discover on your own using a lot a lot more powerful tools such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever tried, and it can’t be compared to Constant Contact’s simple strategy (it just features autoresponders).

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