Constant Contact - Create Email Marketing Campaigns Like a Pro

How To Add Contacts To Email To An Existing Campaign Constant Contact

Constant Contact have actually remained in the e-mail marketing video game since 1995. Throughout that time, they’ve handled to become one of the most previously owned email tools worldwide, after Mailchimp.

One point I discovered is that Constant Contact is extremely frequently the top option for numerous other evaluation internet sites. Normally, I am curious to see if our thorough evaluation produces the same end result.

You might have taken a look at the Constant Contact reviews provided by users online, as well, and whilst they are rather favorable, they might not provide you the whole picture. Our evaluation of Constant Contact is based upon a systematic approach and also uses our sensible experience and also expertise of loads of other basic as well as innovative advertising automation tools.

What makes them unique is that they’ve included a number of functions for many years that few of their rivals sporting activity, such as digital item downloads, event administration, visit organizing and also social projects. These all contribute to the varied listing of email alternatives offered, along with automations and also repeating newsletters.

Constant Contact boast a market with around 400 applications and combinations that accommodate even the most particular niche of products. Regardless of these fancy numbers and also attributes, interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. Enough factor for us to take a better check out Constant Contact’s outs & ins and check if it’s still pertinent in the 21st century.
Discover listed below!

Constant Contact Summary

Constant Contact is directed towards local business, but their rates aren’t the most budget-friendly, particularly when you think about that their functions just aren’t that advanced. Plans start from $9.99/ month, yet this only enables 500 customers, and rates climb quite sharply after that.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s plans in our total prices overview

Pros as well as Cons


Is Constant Contact the right e-newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is fairly distinct hereof, being just one of the few e-mail advertising tools to allow you to handle event invitations, tickets, and also enrollments . Remember that this feature features its own costs: 5.4% + $0.80 for each and every ticket offered or purchase performed.

Not advised if:

You require sophisticated automation:

Remarkably, for the costs it charges, Constant Contact doesn’t supply the most innovative automations. While they do use activated campaigns, autoresponders and also deserted cart projects (for Shopify just), you’ll discover that other much cheaper tools provide comparable levels of automation– MailerLite and also Sendinblue, as an example.

Rating information


Reduce of Use

Generally it’s simple to navigate, though a bit dull-looking. You can reach the majority of locations within a number of clicks, though as they’ve added a lot more performance, some points have come to be a little concealed, as an example, automations.

E-newsletter Creation


The editor is fast, yet light on functions, specifically in the styling department. Aside from that it’s very easy to collaborate with.



This is really fundamental, just allowing you to place basic introductions or get in touch with details. There is no if/then/else logic available.

Email kinds

Traditional, autoresponders, standard automations, reoccuring newsletters, A/B testing, event enrollments, surveys, surveys and discount coupons .

Choice and Flexibility of Template Designs

Tolerable. There are about 200 (!) design templates to select from, with varying degrees of high quality (some are suitable, while others look a little basic and outdated). You can likewise start from scratch, as well as use a handy function called ‘Brand your email’ to auto-generate a layout based upon your internet site’s shades as well as logo design.

Email Marketing Automation

They provide autoresponders and deserted cart campaigns for Shopify as well as WooCommerce. It likewise produces pre-defined contact sections based on your consumers’ interactions with your on-line shop (e.g. repeat, lapsed as well as possible clients). Automations based upon contact triggers (e.g. e-mail opens, clicks) are additionally readily available. It’s worth noting that the automations aren’t the most adaptable, as you can’t truly integrate problems and actions as you can in numerous other devices.

Listing Management

You can create sectors from contact activity, list membership, call information, tags, or ecommerce activity. You can also create a section from your contact insights and tag calls based on get in touch with field standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no customization with the kind, and also it merely offers a description box, fundamental field options (which you can’t contribute to) and afterwards a list, or lists, that people can examine to be included in.


As you can see in our deliverability tests, Constant Contact does not do too severely, reaching the most popular email companies (AOL, Gmail, Yahoo, and Outlook) most of the time.

Reports and Analysis

In enhancement to typical open and also click reports, spam, bounce and also unsubscribe prices are also offered. You also obtain click warm maps, and also some helpful review reports such as open as well as click trends, opens by gadget, % of get in touches with engaged, and most effective subject line.


Right here’s where it obtains a little bit hirsute. The tool as well as the website are only offered in English. You can select to alter several of the non-editable email sections (e.g. footer and also personal privacy policy text) to among 10 languages offered, mainly European. Assistance and also the data base is offered in 4 languages. Somewhat confusing, however at least there’s some effort to support multilingual individuals and target markets.

Further Features

Spam- and Design-Testing

Spam screening isn’t available, nevertheless, there is a function to check the e-mail for mistakes ( missing out on web links, placeholder text that hasn’t been upgraded, etc). There’s likewise a device that permits you to sneak peek how emails will search for certain receivers, although this really did not seem to function when we checked it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for simply 5 tests, it’s a little steep.

Bounce Management

of course

Soft bounces are positioned on short-lived hold for 15 days, and afterwards frown at. They are moved into a suspended bounce group if it happens once more. They have a ‘recommended for removal’ filter offered to see these, however do not eliminate them instantly.



Import/export readily available although it’s not as straightforward as it could be– you require to initially make it possible for advanced email permissions under Account Settings.

Storage space readily available for images and information


All plans come with endless storage.

Pro Features


of course

SPF and DKIM are sustained.

Very own Domain


Various degrees of account access


The Account Owner can additionally assign duties to be either an Account Manager or a Campaign Creator.



Constant Contact supply a large quantity of applications as well as assimilations , almost 400.

Landing Page Builder


This is only readily available by means of their kind builder, as well as it’s extremely basic. Instead, we ‘d advise these totally free touchdown web page contractors.

Consumer Support

3.5/ 5.

There are a number of channels of support, including online conversation, phone support, a knowledge base and community-based support. I found that the conversation and phone assistance weren’t always readily available, which was a little frustrating.

Total ranking.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks the majority of the boxes. The main concern here, however, is that they’re asking a costs cost for a sub-premium item.


As Constant Contact themselves state through their site, they are a device for small businesses. As well as, as such, it’s worth assessing them on these terms. As stated above, they absolutely have sufficient of the essentials covered to please most small businesses, and also if it were as straightforward as that after that we would certainly recommend them extra very.

The problem, these days, is that there are a lot of various other email tools offering even more than Constant Contact, and also for a whole lot much less cash. This includes not only includes, but likewise customer experience. Actually, for the amount you pay with Constant Contact, you can find yourself making use of much more powerful tools such as ActiveCampaign as well as GetResponse.

And with recent improvements to automations and also coverage, and the enhancement of brand-new features like a website builder, it does look like they’re making an initiative to enhance the product. Their lack of sophisticated attributes makes it hard to advise them over others at this cost factor.

There you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the web, I would frankly claim that there could be other rate of interests at play there.

Try Constant Contact now free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among the most advanced automation systems we’ve ever before attempted, and it can not be contrasted to Constant Contact’s simplistic technique (it just features autoresponders). They likewise use durable reports and also analysis tools. On top of that, they are even more affordable than Constant Contact.
  • Sendinblue is one of the cheapest all-in-one e-mail marketing tools on the market. It’s offered in 6 languages and also includes innovative automation options and also a built-in CRM.
  • GetResponse is a solid option. It features lots of innovative features (e.g. a webinar device), has exceptional automations as well as provides among the very best spam and layout testing devices we’ve ever before used. When contrasted to GetResponse, that’s why Constant Contact falls short.

We have a thorough overview with the best choices to Constant Contact, check it out below. You can also try our Smart Finder to see which e-newsletter solution is finest fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you ‘d such as to enter the information, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM system. At $399/month, you would certainly be a lot better off taking a look at any of these CRMs for tiny businesses, which will be much much more economical. There are even a lot of exceptional cost-free CRMs to select from.

Exactly how can I terminate my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within company hours Eastern time in order to terminate your account. Here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising and marketing software program for local business. It securely stores your client information as well as provides a secure way to handle your subscribers.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability prices are consistently great in our bi-annual deliverability tests.

Regardless of these flashy numbers and functions, passion in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves reiterate through their site, they are a tool for little companies. The concern, these days, is that there are plenty of other e-mail tools offering even extra than Constant Contact, and for a lot much less cash. For the amount you pay with Constant Contact, you might find on your own making use of a lot extra effective tools such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, and it can’t be compared to Constant Contact’s simplistic strategy (it only includes autoresponders).

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