Constant Contact - Create Email Marketing Campaigns Like a Pro

How To Create An Event In Constant Contact

Constant Contact have been in the e-mail advertising and marketing video game since 1995. Throughout that time, they’ve managed to turn into one of one of the most previously owned e-mail devices on the planet, after Mailchimp.

One point I observed is that Constant Contact is extremely often the leading selection for lots of various other evaluation websites. Normally, I am curious to see if our detailed analysis generates the exact same result.

You might have taken a look at the Constant Contact testimonials provided by users online, too, and whilst they are pretty positive, they may not provide you the whole picture. Our testimonial of Constant Contact is based upon a systematic technique as well as uses our practical experience and expertise of dozens of various other easy as well as sophisticated marketing automation devices.

What makes them special is that they’ve included several attributes over the years that few of their competitors sporting activity, such as digital product downloads, occasion management, appointment organizing and social campaigns. These all contribute to the diverse listing of e-mail options available, in addition to automations and also reoccuring e-newsletters.

Constant Contact boast a market with around 400 applications as well as assimilations that accommodate even the most niche of products. Yet regardless of these fancy numbers and functions, rate of interest in Constant Contact appears to be on the decrease, at least according to Google Trends. Enough factor for us to take a better check out Constant Contact’s ins & outs and also check if it’s still relevant in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is directed towards small companies, but their prices aren’t one of the most budget-friendly, especially when you take into consideration that their functions simply aren’t that advanced. Strategies begin with $9.99/ month, yet this just enables 500 subscribers, and prices increase pretty sharply afterwards.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s plans in our full prices overview

Pros and also Cons


Is Constant Contact the right e-newsletter service for you?

Suggested if:

You run events:

Constant Contact is quite unique in this regard, being just one of the few email marketing tools to enable you to manage occasion enrollments, tickets, and also invitations . Remember that this function includes its very own charges: 5.4% + $0.80 for each and every ticket marketed or transaction performed.

Not advised if:

You require innovative automation:

Surprisingly, for the costs it charges, Constant Contact doesn’t use one of the most advanced automations. While they do use activated projects, autoresponders as well as deserted cart projects (for Shopify just), you’ll find that more affordable devices supply comparable levels of automation– MailerLite and also Sendinblue, for example.

Score details


Alleviate of Use

Generally it’s simple to navigate, though a little bit dull-looking. You can get to most places within a number of clicks, though as they’ve added a lot more performance, some points have actually become a little surprise, for example, automations.

Newsletter Creation


The editor is fast, yet light on attributes, especially in the designing department. Aside from that it’s simple to deal with.



This is very standard, only enabling you to insert straightforward introductions or contact information. There is no if/then/else logic available.

Email types

Traditional, autoresponders, fundamental automations, recurring e-newsletters, A/B screening, occasion enrollments, studies, polls and also vouchers .

Option and Flexibility of Template Designs

Not bad. There are about 200 (!) layouts to pick from, with varying levels of quality (some are suitable, while others look a little fundamental and also outdated). You can also go back to square one, as well as make use of a handy function called ‘Brand your email’ to auto-generate a theme based upon your website’s shades and logo.

Email Marketing Automation

They supply autoresponders and also deserted cart advocate Shopify and also WooCommerce. It additionally produces pre-defined get in touch with segments based on your clients’ interactions with your online shop (e.g. repeat, expired as well as potential consumers). Automations based upon contact triggers (e.g. e-mail opens up, clicks) are likewise available. It’s worth noting that the automations aren’t the most adaptable, as you can not actually incorporate problems as well as activities as you can in lots of other tools.

Listing Management

You can produce sectors from call task, checklist membership, call details, tags, or ecommerce task. You can also produce a sector from your get in touch with understandings and tag calls based on call area requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no personalization with the form, and also it just offers a summary box, fundamental area choices (which you can not add to) and afterwards a list, or checklists, that individuals can check to be added to.


As you can see in our deliverability tests, Constant Contact does not perform as well terribly, reaching one of the most prominent email companies (AOL, Gmail, Yahoo, and Outlook) the majority of the time.

Reports and Analysis

In addition to conventional open as well as click records, spam, bounce and unsubscribe rates are likewise offered. You likewise obtain click warm maps, and also some valuable overview records such as open and click trends, opens up by gadget, % of calls engaged, as well as many effective subject line. You can likewise compare projects. Progressed tracking such as social monitoring isn’t offered.


The tool and also the site are only available in English. You can select to change some of the non-editable e-mail areas (e.g. footer and personal privacy policy message) to one of 10 languages readily available, mostly European.

Further Features

Spam- and Design-Testing

Spam screening isn’t offered, however, there is a attribute to examine the e-mail for errors ( missing out on links, placeholder text that hasn’t been upgraded, etc). There’s likewise a tool that allows you to sneak peek exactly how e-mails will certainly search for certain recipients, although this didn’t seem to work when we tested it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for just 5 tests, it’s a little steep.

Bounce Management

of course

Soft bounces are positioned on momentary hold for 15 days, and afterwards dislike. They are moved into a suspended bounce category if it happens once more. They have actually a ‘ advised for elimination’ filter available to see these, yet do not remove them automatically.


of course

Import/export available although it’s not as uncomplicated as maybe– you need to initially allow sophisticated email approvals under Account Settings.

Storage space available for data and also images


All plans feature unlimited storage.

Pro Features


of course

SPF and also DKIM are sustained.

Very own Domain


Various levels of account gain access to


The Account Owner can additionally designate roles to be either an Account Manager or a Campaign Creator.



Constant Contact provide a large amount of apps and also assimilations , practically 400.

Landing Page Builder


This is just readily available by means of their form builder, and it’s extremely basic. Instead, we ‘d suggest these complimentary touchdown web page contractors.

Customer Support

3.5/ 5.

There are numerous networks of assistance, including live conversation, phone assistance, a knowledge base and also community-based support. I discovered that the conversation as well as phone assistance weren’t constantly offered, which was a little frustrating.

Overall rating.

3.6/ 5.

For a standard email tool, Constant Contact ticks the majority of packages. The main problem below, however, is that they’re asking a premium price for a sub-premium product.

Final thought.

As Constant Contact themselves repeat through their site, they are a device for local business. And, as such, it’s worth reviewing them on these terms. As mentioned over, they absolutely have enough of the essentials covered to satisfy most small companies, as well as if it were as simple as that then we would certainly recommend them much more extremely.

The concern, these days, is that there are plenty of various other e-mail devices supplying much more than Constant Contact, as well as for a lot less cash. This consists of not only features, yet likewise user experience. For the quantity you pay with Constant Contact, you might discover yourself making use of much extra effective devices such as ActiveCampaign as well as GetResponse.

They do grab factors for their respectable deliverability prices, assimilations ( specifically social media sites integrations), and for enabling various access levels for separate users. And with current improvements to automations as well as coverage, and also the enhancement of brand-new functions like a web site contractor, it does look like they’re making an initiative to enhance the item. Their absence of innovative features makes it tough to recommend them over others at this rate factor. (You’ll see we do not note them as a excellent Mailchimp option, either.).

There you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the web, I would boldly declare that there might be other rate of interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among the most advanced automation systems we’ve ever tried, and it can not be contrasted to Constant Contact’s simplistic approach (it just features autoresponders). They also use durable records and evaluation tools. They are even cheaper than Constant Contact.
  • Sendinblue is among the most affordable all-in-one email advertising tools on the marketplace. It’s available in 6 languages and comes with advanced automation options and a built-in CRM.
  • GetResponse is a strong option. It includes several innovative attributes (e.g. a webinar tool), has outstanding automations and provides one of the very best spam as well as design testing devices we’ve ever utilized. When compared to GetResponse, that’s why Constant Contact falls short.

We have a in-depth guide with the very best alternatives to Constant Contact, check it out here. You can additionally try out our Smart Finder to see which newsletter service is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact contrast if you ‘d like to get into the information.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM platform. At $399/month, you ‘d be a lot far better off taking a look at any of these CRMs for small services, which will be much extra cost effective. There are also plenty of superb cost-free CRMs to select from.

Exactly how can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within organization hours Eastern time in order to terminate your account. Below is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email marketing software program for small companies. It safely shops your consumer information and also uses a secure way to manage your customers.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability prices are consistently great in our bi-annual deliverability examinations.

In spite of these flashy numbers and functions, rate of interest in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves state via their website, they are a device for small services. The issue, these days, is that there are lots of other email devices providing even more than Constant Contact, as well as for a whole lot much less money. For the amount you pay with Constant Contact, you might discover yourself utilizing a lot more powerful tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, as well as it can not be contrasted to Constant Contact’s simplified method (it only includes autoresponders).

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