Constant Contact - Create Email Marketing Campaigns Like a Pro

In Constant Contact How Do I Personalize My Email To The Recipient

Constant Contact have remained in the e-mail advertising video game because 1995. During that time, they’ve handled to become one of the most secondhand e-mail tools worldwide, after Mailchimp.

One thing I discovered is that Constant Contact is very typically the leading option for many various other testimonial websites. Normally, I wonder to see if our detailed analysis creates the exact same end result.

You might have had a look at the Constant Contact testimonials used by individuals online, as well, and whilst they are quite favorable, they may not offer you the whole picture. Our review of Constant Contact is based upon a methodical strategy and also uses our practical experience and expertise of loads of other straightforward and innovative marketing automation tools.

What makes them special is that they’ve added numerous attributes for many years that few of their rivals sport, such as digital product downloads, occasion administration, visit scheduling as well as social campaigns. These all contribute to the varied listing of e-mail options available, along with automations as well as persisting e-newsletters.

Constant Contact boast a industry with around 400 applications and combinations that deal with even one of the most niche of products. In spite of these showy numbers and functions, passion in Constant Contact appears to be on the decline, at the very least according to Google Trends. Sufficient factor for us to take a better take a look at Constant Contact’s outs & ins and also examine if it’s still appropriate in the 21st century.
Find out listed below!

Constant Contact Summary

Constant Contact is guided in the direction of small businesses, yet their costs aren’t the most budget-friendly, particularly when you take into consideration that their functions just aren’t that progressed. Strategies start from $9.99/ month, yet this only allows for 500 customers, and also prices increase quite sharply after that.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s strategies in our full rates overview

Pros and also Cons


Is Constant Contact the right newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is fairly special hereof, being one of the few e-mail advertising devices to allow you to manage occasion tickets, enrollments, and also invites . Remember that this attribute includes its own charges: 5.4% + $0.80 for each ticket marketed or deal conducted.

Not suggested if:

You need sophisticated automation:

Remarkably, for the costs it charges, Constant Contact does not supply one of the most innovative automations. While they do offer activated projects, autoresponders and also deserted cart projects (for Shopify just), you’ll find that more affordable tools supply similar levels of automation– MailerLite and also Sendinblue, for instance.

Rating details


Alleviate of Use

Usually it’s simple to navigate, though a bit dull-looking. You can reach many areas within a number of clicks, though as they’ve added a lot more performance, some points have come to be a little concealed, as an example, automations.

Newsletter Creation


The editor is quick, however light on attributes, particularly in the styling division. In addition to that it’s easy to work with.


of course

This is really basic, just enabling you to put straightforward greetings or get in touch with details. There is no if/then/else reasoning readily available.

Email kinds

Traditional, autoresponders, basic automations, recurring newsletters, A/B screening, occasion enrollments, studies, surveys and also discount coupons .

Choice as well as Flexibility of Template Designs

Not bad. You can also begin from scratch, and also utilize a useful feature called ‘Brand your email’ to auto-generate a layout based on your website’s shades as well as logo design.

Email Marketing Automation

It likewise produces pre-defined call segments based on your customers’ interactions with your online store (e.g. repeat, lapsed as well as possible clients). Automations based on get in touch with triggers (e.g. e-mail opens, clicks) are also readily available.

Checklist Management

You can develop sectors from get in touch with task, list membership, get in touch with information, tags, or ecommerce task. You can likewise produce a section from your get in touch with insights as well as tag calls based upon contact area criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no modification with the form, and it simply supplies a description box, basic field options (which you can not contribute to) and after that a checklist, or checklists, that people can examine to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not do too badly, reaching the most popular e-mail companies (AOL, Gmail, Yahoo, as well as Outlook) most of the time.

Records and Analysis

In addition to common open and click records, spam, bounce and unsubscribe prices are likewise available. You additionally get click warm maps, and some useful review reports such as open and click patterns, opens up by device, % of contacts engaged, and many effective subject line.


The tool and also the website are only readily available in English. You can pick to transform some of the non-editable email areas (e.g. footer and personal privacy plan text) to one of 10 languages offered, primarily European.

Further Features

Spam- as well as Design-Testing

Spam testing isn’t available, nonetheless, there is a feature to inspect the e-mail for mistakes ( missing out on web links, placeholder message that hasn’t been updated, etc). There’s also a tool that permits you to sneak peek exactly how e-mails will seek details receivers, although this really did not appear to work when we checked it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for simply 5 tests, it’s a little high.

Jump Management


Soft bounces are positioned on short-lived hold for 15 days, and afterwards feel bitter. If it occurs once again, they are relocated into a put on hold bounce category. They have actually a ‘ advised for elimination’ filter offered to check out these, however do not eliminate them instantly.


of course

Import/export available although it’s not as straightforward as it could be– you need to first make it possible for advanced e-mail consents under Account Settings.

Storage space readily available for information and pictures


All plans feature endless storage.

Pro Features



SPF as well as DKIM are sustained.

Own Domain


Different levels of account gain access to


The Account Owner can also designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact supply a large quantity of applications as well as combinations , virtually 400.

Landing Page Builder

of course

This is only offered using their kind contractor, and it’s very basic. Rather, we would certainly recommend these free touchdown page home builders.

Consumer Support

3.5/ 5.

There are several networks of support, consisting of real-time chat, phone assistance, a knowledge base as well as community-based support. I discovered that the chat and also phone assistance weren’t always offered, which was a little irritating. When I was able to acquire conversation support, nevertheless, I did locate them to be valuable as well as responsive . Bear in mind that you’ll need to call order to cancel your subscription, which is quite annoying.

General rating.

3.6/ 5.

For a fundamental email tool, Constant Contact ticks most of the boxes. The primary concern below, however, is that they’re asking a premium rate for a sub-premium item.

Final thought.

As Constant Contact themselves reiterate with their site, they are a device for small businesses. And also, therefore, it’s worth reviewing them on these terms. As pointed out above, they certainly have sufficient of the basics covered to please most local business, and also if it were as straightforward as that then we ‘d suggest them more extremely.

The concern, nowadays, is that there are a lot of various other email tools supplying much more than Constant Contact, and also for a lot much less money. This includes not just includes, however likewise user experience. Actually, for the amount you pay with Constant Contact, you can find yourself utilizing far more effective devices such as ActiveCampaign as well as GetResponse.

They do get factors for their decent deliverability prices, combinations ( specifically social media combinations), and also for permitting different accessibility degrees for separate users. As well as with current enhancements to automations as well as coverage, and the enhancement of new functions like a site building contractor, it does appear like they’re making an initiative to enhance the product. Their lack of innovative attributes makes it challenging to advise them over others at this rate factor. (You’ll see we don’t provide them as a good Mailchimp choice, either.).

So, there you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the web, I would frankly declare that there might be other interests at play there.

Try Constant Contact currently completely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among one of the most innovative automation systems we’ve ever before attempted, as well as it can not be contrasted to Constant Contact’s simplified strategy (it only includes autoresponders). They also offer durable records and evaluation tools. On top of that, they are also less expensive than Constant Contact.
  • Sendinblue is just one of the most affordable all-in-one e-mail marketing devices on the marketplace. It’s offered in 6 languages and also features innovative automation options and a built-in CRM.
  • GetResponse is a strong alternative. It comes with several sophisticated functions (e.g. a webinar device), has superb automations and also uses one of the best spam as well as style testing tools we’ve ever used. That’s why Constant Contact fails when compared to GetResponse.

We have a comprehensive guide with the most effective alternatives to Constant Contact, check it out here. You can additionally check out our Smart Finder to see which e-newsletter solution is best suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you ‘d such as to get involved in the information, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM platform. However, at $399/month, you ‘d be much better off taking a look at any one of these CRMs for small companies, which will certainly be far more budget-friendly. There are even a lot of superb complimentary CRMs to pick from.

How can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to terminate your account. Below is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email marketing software program for small companies. It safely stores your customer data and also uses a secure way to handle your customers.

Constant Contact deliverability – is it any excellent?

Constant Contact’s deliverability rates are regularly excellent in our bi-annual deliverability tests.

In spite of these fancy numbers and also functions, passion in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves repeat through their website, they are a device for small businesses. The concern, these days, is that there are lots of various other email devices offering even extra than Constant Contact, as well as for a great deal less money. For the quantity you pay with Constant Contact, you might discover yourself making use of a lot a lot more effective devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, as well as it can not be compared to Constant Contact’s simple approach (it only includes autoresponders).

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