Constant Contact - Create Email Marketing Campaigns Like a Pro

In Constant Contact With Him

Constant Contact have actually remained in the email advertising and marketing video game considering that 1995. Throughout that time, they’ve handled to turn into one of one of the most pre-owned email tools in the world, after Mailchimp.

One point I discovered is that Constant Contact is really usually the top option for numerous other evaluation websites. Normally, I am curious to see if our detailed evaluation generates the very same end result.

You may have checked out the Constant Contact reviews provided by customers online, as well, and whilst they are quite favorable, they may not give you the whole picture. Our evaluation of Constant Contact is based upon a systematic strategy and uses our sensible experience and also knowledge of loads of various other basic and sophisticated marketing automation devices.

What makes them special is that they’ve included a number of attributes throughout the years that few of their competitors sporting activity, such as electronic product downloads, event administration, appointment organizing as well as social projects. These all add to the diverse list of email options readily available, in addition to automations as well as recurring newsletters.

Constant Contact brag a industry with around 400 applications and integrations that satisfy even one of the most specific niche of products. Yet despite these fancy numbers and also attributes, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. Enough factor for us to take a more detailed consider Constant Contact’s outs & ins as well as check if it’s still appropriate in the 21st century.
Learn below!

Constant Contact Summary

Constant Contact is directed in the direction of small businesses, but their rates aren’t the most inexpensive, particularly when you take into consideration that their functions simply aren’t that advanced. Strategies begin with $9.99/ month, but this only allows for 500 customers, and also prices rise quite sharply afterwards.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s plans in our total rates guide

Cons and pros


Is Constant Contact the ideal e-newsletter service for you?

Advised if:

You run events:

Constant Contact is quite one-of-a-kind hereof, being just one of the few email advertising devices to permit you to manage event invitations, enrollments, and tickets . Bear in mind that this feature features its own costs: 5.4% + $0.80 for each ticket offered or transaction performed.

Not suggested if:

You need advanced automation:

Surprisingly, for the premium it charges, Constant Contact doesn’t provide one of the most innovative automations. While they do supply caused campaigns, autoresponders and also deserted cart projects (for Shopify just), you’ll discover that other much cheaper tools provide similar degrees of automation– MailerLite as well as Sendinblue, for example.

Score details


Alleviate of Use

Normally it’s simple to browse, though a little bit dull-looking. You can reach most locations within a couple of clicks, though as they’ve added much more capability, some things have actually come to be a little covert, for instance, automations.

Newsletter Creation


The editor is quick, however light on functions, especially in the styling division. Apart from that it’s simple to deal with.



This is really fundamental, only permitting you to place simple introductions or get in touch with details. There is no if/then/else reasoning offered.

Email kinds

Timeless, autoresponders, basic automations, recurring newsletters, A/B screening, occasion enrollments, coupons, surveys as well as surveys .

Option and also Flexibility of Template Designs

Not poor. You can additionally start from scrape, and also use a useful feature called ‘Brand your email’ to auto-generate a theme based on your web site’s shades and logo.

Email Marketing Automation

They supply autoresponders and also abandoned cart campaigns for Shopify as well as WooCommerce. It likewise creates pre-defined contact segments based on your clients’ communications with your on the internet store (e.g. repeat, lapsed as well as prospective customers). Automations based upon get in touch with triggers (e.g. email opens, clicks) are likewise available. It’s worth keeping in mind that the automations aren’t the most adaptable, as you can not actually integrate problems and also activities as you can in several various other devices.

Listing Management

You can create sectors from contact activity, list subscription, call details, tags, or ecommerce activity. You can additionally develop a section from your get in touch with understandings as well as tag get in touches with based on contact area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the type, and also it merely supplies a summary box, fundamental area alternatives (which you can’t add to) and after that a list, or listings, that individuals can check to be included in.


As you can see in our deliverability tests, Constant Contact does not perform too badly, reaching the most popular e-mail providers (AOL, Gmail, Yahoo, and Outlook) the majority of the time.

Reports as well as Analysis

In addition to standard open and also click records, spam, bounce and unsubscribe rates are also readily available. You additionally obtain click warmth maps, and also some useful review records such as open and also click patterns, opens by device, % of get in touches with involved, as well as a lot of effective subject line. You can also contrast campaigns. Advanced tracking such as social monitoring isn’t available.


The website and the device are only offered in English. You can select to transform some of the non-editable email areas (e.g. footer as well as privacy plan message) to one of 10 languages available, primarily European.

Further Features

Spam- and also Design-Testing

Spam testing isn’t offered, however, there is a function to check the email for mistakes ( missing out on web links, placeholder message that hasn’t been updated, and so on). There’s additionally a tool that permits you to sneak peek how emails will certainly search for certain receivers, although this really did not appear to work when we checked it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 examinations, it’s a little steep.

Jump Management


Soft bounces are placed on short-lived hold for 15 days, and after that feel bitter. They are relocated right into a suspended bounce category if it happens once again. They have actually a ‘ suggested for elimination’ filter readily available to watch these, but don’t eliminate them instantly.



Import/export readily available although it’s not as straightforward as it could be– you need to first enable innovative e-mail permissions under Account Settings.

Storage space offered for data as well as pictures


All plans feature unlimited storage space.

Pro Features



SPF and also DKIM are sustained.

Own Domain


Different levels of account access

of course

The Account Owner can also designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact provide a enormous amount of assimilations and also apps , almost 400.

Touchdown Page Builder


This is only readily available through their kind contractor, and it’s very fundamental. Rather, we would certainly suggest these totally free landing web page home builders.

Client Support

3.5/ 5.

There are numerous channels of assistance, including online conversation, phone support, a data base as well as community-based support. However, I located that the conversation as well as phone assistance weren’t constantly offered, which was a little aggravating. When I was able to get hold of conversation assistance, nevertheless, I did find them to be receptive as well as valuable . Bear in mind that you’ll need to hire order to terminate your subscription, which is pretty annoying.

Total rating.

3.6/ 5.

For a standard email tool, Constant Contact ticks a lot of the boxes. The main problem below, however, is that they’re asking a premium rate for a sub-premium product.


As Constant Contact themselves reiterate via their website, they are a device for small companies. And also, because of this, it’s worth evaluating them on these terms. As mentioned above, they certainly have enough of the fundamentals covered to please most local business, as well as if it were as easy as that after that we ‘d suggest them more extremely.

The issue, nowadays, is that there are plenty of other email devices using even more than Constant Contact, and for a great deal less cash. This consists of not only features, but likewise customer experience. Actually, for the quantity you pay with Constant Contact, you could find yourself utilizing much more effective tools such as ActiveCampaign and GetResponse.

And with recent enhancements to automations and coverage, and the enhancement of brand-new features like a website builder, it does look like they’re making an initiative to improve the product. Their absence of sophisticated functions makes it challenging to advise them over others at this price point.

So, there you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the internet, I would frankly assert that there might be other rate of interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, and it can not be contrasted to Constant Contact’s simple method (it only features autoresponders). They likewise provide robust reports and analysis devices. On top of that, they are also more affordable than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one email advertising and marketing tools on the marketplace. It’s readily available in 6 languages and also features sophisticated automation choices as well as a built-in CRM.
  • GetResponse is a solid alternative. It features numerous sophisticated attributes (e.g. a webinar tool), supplies and also has excellent automations among the most effective spam and also design screening tools we’ve ever made use of. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a comprehensive overview with the most effective alternatives to Constant Contact, check it out here. You can likewise try out our Smart Finder to see which newsletter solution is best matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact contrast if you would certainly like to get right into the details.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM platform. At $399/month, you would certainly be a lot better off taking a appearance at any of these CRMs for little businesses, which will be far more cost effective. There are even plenty of outstanding complimentary CRMs to select from.

Just how can I cancel my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within company hrs Eastern time in order to terminate your account. Right here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising software for local business. It safely stores your consumer data and also provides a secure means to handle your subscribers.

Constant Contact deliverability – is it any type of excellent?

Constant Contact’s deliverability rates are constantly good in our bi-annual deliverability examinations.

In spite of these showy numbers as well as attributes, interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves reiterate with their site, they are a tool for small services. The issue, these days, is that there are plenty of various other e-mail tools offering even more than Constant Contact, and for a whole lot much less money. For the quantity you pay with Constant Contact, you could locate yourself using much extra effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever tried, and also it can’t be compared to Constant Contact’s simple approach (it only includes autoresponders).

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