Constant Contact - Create Email Marketing Campaigns Like a Pro

Integrate Constant Contact With Google Analytics

Constant Contact have remained in the email advertising game given that 1995. During that time, they’ve taken care of to turn into one of the most secondhand e-mail devices on the planet, after Mailchimp.

Something I noticed is that Constant Contact is really commonly the top option for many various other evaluation web sites. Normally, I am curious to see if our in-depth evaluation generates the exact same end result.

You could have had a look at the Constant Contact reviews offered by individuals online, as well, and also whilst they are quite favorable, they may not give you the whole picture. Our evaluation of Constant Contact is based upon a systematic approach as well as utilizes our practical experience and also understanding of loads of other easy as well as innovative marketing automation devices.

What makes them special is that they’ve included a number of attributes throughout the years that few of their rivals sporting activity, such as digital item downloads, occasion administration, consultation scheduling and also social projects. These all add to the diverse list of e-mail alternatives offered, in addition to automations and recurring e-newsletters.

Constant Contact brag a industry with around 400 applications and also combinations that satisfy also the most particular niche of products. Yet in spite of these flashy numbers and attributes, interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. Enough reason for us to take a closer look at Constant Contact’s outs & ins as well as check if it’s still pertinent in the 21st century.
Figure out listed below!

Constant Contact Summary

Constant Contact is routed in the direction of local business, yet their costs aren’t one of the most budget friendly, particularly when you think about that their attributes simply aren’t that progressed. Plans begin with $9.99/ month, yet this just permits 500 subscribers, and prices climb quite dramatically afterwards.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our complete prices overview

Cons and also pros


Is Constant Contact the best newsletter service for you?

Recommended if:

You run occasions:

Constant Contact is fairly distinct hereof, being just one of minority e-mail advertising tools to allow you to handle occasion registrations, invitations, and tickets . Remember that this function comes with its own charges: 5.4% + $0.80 for each and every ticket offered or transaction performed.

Not recommended if:

You need advanced automation:

Remarkably, for the costs it charges, Constant Contact does not provide the most innovative automations. While they do provide set off projects, autoresponders and abandoned cart campaigns (for Shopify just), you’ll find that various other much more affordable tools use comparable degrees of automation– MailerLite and Sendinblue.

Rating details


Ease of Use

Usually it’s easy to navigate, though a bit dull-looking. You can get to most locations within a number of clicks, though as they’ve included much more performance, some points have actually ended up being a little hidden, for instance, automations.

E-newsletter Creation


The editor is fast, but light on attributes, particularly in the designing department. Besides that it’s simple to deal with.


of course

This is really basic, just enabling you to place basic greetings or call details. There is no if/then/else reasoning available.

Email kinds

Traditional, autoresponders, standard automations, recurring newsletters, A/B screening, event enrollments, polls, coupons and studies .

Selection and also Flexibility of Template Designs

Not negative. You can additionally start from scratch, and also utilize a useful function called ‘Brand your e-mail’ to auto-generate a template based on your web site’s shades and logo.

Email Marketing Automation

They supply autoresponders as well as deserted cart advocate Shopify and also WooCommerce. It also produces pre-defined contact segments based on your customers’ interactions with your online store (e.g. repeat, lapsed as well as possible consumers). Automations based upon call triggers (e.g. e-mail opens up, clicks) are likewise available. It’s worth keeping in mind that the automations aren’t the most flexible, as you can’t truly combine problems and actions as you can in several other tools.

Checklist Management

You can develop segments from contact activity, listing subscription, get in touch with details, tags, or ecommerce activity. You can also create a sector from your call insights and also tag get in touches with based upon get in touch with area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no customization with the type, as well as it just supplies a summary box, standard area choices (which you can’t add to) and afterwards a listing, or checklists, that individuals can inspect to be added to.


As you can see in our deliverability examinations, Constant Contact does not do too badly, getting to the most popular email service providers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Records and also Analysis

In enhancement to common open as well as click records, spam, bounce and also unsubscribe prices are likewise available. You additionally obtain click heat maps, as well as some valuable introduction records such as open as well as click trends, opens by device, % of contacts involved, and also a lot of effective subject line.


The site and also the device are just offered in English. You can choose to alter some of the non-editable e-mail areas (e.g. footer as well as privacy policy message) to one of 10 languages offered, mainly European.

Further Features

Spam- and Design-Testing

Spam testing isn’t readily available, however, there is a feature to inspect the email for mistakes ( missing out on web links, placeholder text that hasn’t been updated, and so on). There’s likewise a tool that allows you to preview exactly how e-mails will look for details receivers, although this really did not appear to work when we checked it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for just 5 tests, it’s a little steep.

Jump Management


Soft bounces are positioned on temporary hold for 15 days, and after that dislike. They are moved into a suspended bounce group if it takes place once again. They have actually a ‘recommended for removal’ filter offered to see these, however do not eliminate them instantly.



Import/export readily available although it’s not as simple as maybe– you require to first enable advanced e-mail consents under Account Settings.

Storage available for pictures as well as information


All strategies feature endless storage.

Pro Features



SPF as well as DKIM are sustained.

Own Domain


Different levels of account gain access to

of course

The Account Owner can likewise designate functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a huge amount of combinations and applications , almost 400.

Touchdown Page Builder

of course

This is only readily available by means of their type home builder, as well as it’s extremely standard. Rather, we ‘d suggest these complimentary landing web page builders.

Customer Support

3.5/ 5.

There are a number of networks of support, including live conversation, phone support, a expertise base and community-based support. I located that the chat and also phone support weren’t always offered, which was a little irritating.

Overall ranking.

3.6/ 5.

For a basic e-mail device, Constant Contact ticks a lot of packages. The main problem here, though, is that they’re asking a costs rate for a sub-premium product.


As Constant Contact themselves state via their site, they are a device for local business. And, because of this, it’s worth evaluating them on these terms. As discussed over, they definitely have sufficient of the basics covered to satisfy most local business, and if it were as straightforward as that after that we ‘d suggest them extra highly.

The problem, these days, is that there are lots of other email devices using a lot more than Constant Contact, and for a whole lot less money. This includes not only includes, yet also individual experience. For the quantity you pay with Constant Contact, you can find on your own utilizing much a lot more powerful devices such as ActiveCampaign as well as GetResponse.

And with recent enhancements to automations as well as coverage, as well as the addition of new attributes like a internet site contractor, it does look like they’re making an initiative to enhance the product. Their lack of advanced features makes it challenging to advise them over others at this rate point.

There you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the web, I would boldly assert that there could be various other interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among the most advanced automation systems we’ve ever tried, as well as it can not be compared to Constant Contact’s simplified technique (it only includes autoresponders). They likewise supply robust reports as well as analysis tools. In addition to that, they are also less costly than Constant Contact.
  • Sendinblue is just one of the most inexpensive all-in-one e-mail advertising tools on the marketplace. It’s available in 6 languages and also features sophisticated automation options and a built-in CRM.
  • GetResponse is a strong option. It includes many advanced functions (e.g. a webinar tool), offers and also has outstanding automations among the very best spam as well as layout testing devices we’ve ever utilized. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a detailed overview with the very best options to Constant Contact, check it out here. You can also try out our Smart Finder to see which newsletter solution is finest fit to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact by far. If you ‘d such as to get involved in the details, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM system. However, at $399/month, you would certainly be much better off having a look at any of these CRMs for local business, which will certainly be much more cost effective. There are also a lot of superb free CRMs to choose from.

Exactly how can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within service hrs Eastern time in order to terminate your account. Below is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email marketing software application for local business. It safely stores your client data and provides a safe and secure means to manage your clients.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability prices are continually great in our bi-annual deliverability tests.

Regardless of these flashy numbers and also functions, rate of interest in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat through their site, they are a tool for little services. The issue, these days, is that there are plenty of other email tools supplying even much more than Constant Contact, and for a whole lot less money. For the amount you pay with Constant Contact, you might locate yourself utilizing much extra powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, and it can’t be contrasted to Constant Contact’s simple technique (it only features autoresponders).

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