Constant Contact - Create Email Marketing Campaigns Like a Pro

Mailchimp Vs Infusionsoft Vs Constant Contact

Constant Contact have been in the e-mail marketing game since 1995. During that time, they’ve handled to become one of the most used e-mail devices on the planet, after Mailchimp.

One point I noticed is that Constant Contact is extremely typically the top selection for many various other evaluation web sites. Normally, I wonder to see if our in-depth evaluation creates the very same outcome.

You could have had a look at the Constant Contact evaluations supplied by individuals online, as well, and whilst they are rather positive, they may not give you the whole picture. Our review of Constant Contact is based on a methodical strategy as well as uses our practical experience as well as expertise of lots of various other straightforward and also advanced marketing automation devices.

What makes them unique is that they’ve added a number of attributes throughout the years that few of their rivals sport, such as digital item downloads, event monitoring, appointment organizing and social campaigns. These all include in the varied listing of e-mail alternatives available, along with automations and also persisting newsletters.

Constant Contact brag a marketplace with around 400 applications and also assimilations that satisfy even one of the most particular niche of products. Yet in spite of these flashy numbers as well as attributes, passion in Constant Contact seems to be on the decrease, a minimum of according to Google Trends. Enough reason for us to take a better check out Constant Contact’s outs & ins and also check if it’s still relevant in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is routed towards small businesses, but their rates aren’t one of the most inexpensive, specifically when you take into consideration that their functions simply aren’t that advanced. Strategies begin with $9.99/ month, however this only enables 500 clients, and costs climb rather sharply afterwards.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s strategies in our full rates guide

Pros and also Cons


Is Constant Contact the right e-newsletter solution for you?

Advised if:

You run events:

Constant Contact is fairly unique hereof, being among the few email advertising and marketing tools to enable you to manage occasion registrations, tickets, as well as invitations . Remember that this attribute includes its own charges: 5.4% + $0.80 for every ticket sold or transaction performed.

Not advised if:

You need sophisticated automation:

Remarkably, for the costs it bills, Constant Contact does not use the most innovative automations. While they do supply set off campaigns, autoresponders as well as abandoned cart projects (for Shopify only), you’ll discover that more affordable devices provide comparable levels of automation– MailerLite as well as Sendinblue, for instance.

Score information


Ease of Use

Normally it’s very easy to navigate, though a bit dull-looking. You can get to most areas within a number of clicks, though as they’ve added extra functionality, some points have become a little hidden, as an example, automations.

Newsletter Creation


The editor is quick, but light on functions, particularly in the styling division. Besides that it’s very easy to work with.



This is extremely basic, just allowing you to place straightforward greetings or get in touch with information. There is no if/then/else logic available.

Email kinds

Timeless, autoresponders, standard automations, repeating e-newsletters, A/B screening, occasion enrollments, polls, coupons and also studies .

Option and Flexibility of Template Designs

Not negative. You can additionally begin from scrape, as well as make use of a handy attribute called ‘Brand your email’ to auto-generate a layout based on your web site’s shades and logo design.

Email Marketing Automation

They offer autoresponders and abandoned cart campaigns for Shopify and WooCommerce. It additionally produces pre-defined call segments based upon your clients’ interactions with your on the internet store (e.g. repeat, expired and also prospective customers). Automations based on get in touch with triggers (e.g. e-mail opens, clicks) are additionally offered. It’s worth noting that the automations aren’t the most adaptable, as you can’t truly integrate problems and also activities as you can in lots of various other tools.

List Management

You can produce sections from contact activity, checklist subscription, call details, tags, or ecommerce activity. You can additionally produce a segment from your contact insights and also tag calls based on get in touch with area standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the form, and also it merely supplies a description box, standard area alternatives (which you can’t contribute to) and afterwards a listing, or lists, that people can inspect to be included in.


As you can see in our deliverability tests, Constant Contact does not perform as well badly, reaching one of the most prominent e-mail providers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the moment.

Records as well as Analysis

In addition to standard open as well as click records, spam, bounce as well as unsubscribe prices are likewise available. You additionally obtain click warm maps, and also some helpful overview records such as open as well as click patterns, opens up by tool, % of contacts engaged, and also the majority of effective subject line. You can likewise contrast projects. However, progressed tracking such as social tracking isn’t available.


The website and also the device are just offered in English. You can pick to change some of the non-editable email areas (e.g. footer and privacy plan text) to one of 10 languages available, primarily European.

More Features

Spam- as well as Design-Testing

Spam testing isn’t offered, nevertheless, there is a feature to inspect the e-mail for errors (missing links, placeholder message that hasn’t been updated, etc). There’s additionally a device that permits you to sneak peek just how e-mails will certainly try to find certain receivers, although this really did not appear to work when we evaluated it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for simply 5 tests, it’s a little steep.

Bounce Management


Soft bounces are positioned on short-lived hold for 15 days, and then feel bitter. If it takes place once more, they are moved into a suspended bounce classification. They have a ‘recommended for elimination’ filter offered to watch these, yet don’t remove them instantly.


of course

Import/export available although it’s not as straightforward as maybe– you require to first allow advanced e-mail approvals under Account Settings.

Storage space readily available for data and also pictures


All plans come with endless storage space.

Pro Features


of course

SPF and also DKIM are supported.

Own Domain


Different levels of account accessibility


The Account Owner can additionally designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact use a enormous quantity of assimilations as well as applications , nearly 400.

Touchdown Page Builder

of course

This is just readily available through their kind builder, and also it’s really fundamental. Rather, we ‘d advise these free landing page contractors.

Client Support

3.5/ 5.

There are several channels of assistance, consisting of online chat, phone assistance, a expertise base as well as community-based assistance. I found that the chat and also phone support weren’t always readily available, which was a little irritating.

General rating.

3.6/ 5.

For a fundamental e-mail device, Constant Contact ticks the majority of the boxes. The major issue here, though, is that they’re asking a premium cost for a sub-premium item.


As Constant Contact themselves repeat through their site, they are a tool for local business. And, therefore, it’s worth reviewing them on these terms. As stated over, they most definitely have sufficient of the basics covered to satisfy most small businesses, and if it were as simple as that then we would certainly recommend them a lot more extremely.

The problem, these days, is that there are a lot of other email devices providing even more than Constant Contact, as well as for a whole lot less cash. This consists of not only includes, but likewise user experience. In fact, for the amount you pay with Constant Contact, you could find yourself making use of much more powerful tools such as ActiveCampaign and also GetResponse.

They do pick up factors for their decent deliverability rates, integrations ( especially social networks assimilations), and also for enabling various accessibility degrees for separate individuals. And also with current enhancements to automations and coverage, and also the enhancement of new features like a web site home builder, it does look like they’re making an initiative to improve the item. Their absence of sophisticated features makes it challenging to recommend them over others at this rate point. (You’ll see we don’t list them as a good Mailchimp choice, either.).

So, there you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would boldly assert that there may be various other rate of interests at play there.

Try Constant Contact currently totally free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most advanced automation systems we’ve ever before tried, and also it can’t be contrasted to Constant Contact’s simplified strategy (it only includes autoresponders). They additionally supply robust reports and also evaluation tools. On top of that, they are even less costly than Constant Contact.
  • Sendinblue is among the least expensive all-in-one e-mail advertising tools on the marketplace. It’s readily available in 6 languages and features sophisticated automation choices and a built-in CRM.
  • GetResponse is a solid choice. It comes with several advanced functions (e.g. a webinar tool), has outstanding automations as well as supplies among the very best spam as well as layout testing tools we’ve ever before used. When compared to GetResponse, that’s why Constant Contact drops short.

We have a comprehensive guide with the very best choices to Constant Contact, check it out below. You can likewise try out our Smart Finder to see which newsletter solution is best suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you ‘d such as to get involved in the details, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM system. At $399/month, you would certainly be a lot far better off taking a look at any of these CRMs for small services, which will certainly be much extra budget friendly. There are even plenty of superb free CRMs to select from.

How can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within business hrs Eastern time in order to terminate your account. Below is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising software application for small businesses. It safely stores your customer information and offers a protected way to manage your clients.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are continually excellent in our bi-annual deliverability tests.

Despite these showy numbers and attributes, interest in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves state through their site, they are a device for little companies. The issue, these days, is that there are lots of various other e-mail tools offering also a lot more than Constant Contact, as well as for a great deal much less cash. For the amount you pay with Constant Contact, you could discover yourself making use of much more powerful tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, and also it can not be compared to Constant Contact’s simplistic technique (it just includes autoresponders).

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