Constant Contact - Create Email Marketing Campaigns Like a Pro

Marketing Automation With Constant Contact

Constant Contact have remained in the e-mail advertising and marketing game considering that 1995. During that time, they’ve managed to become one of one of the most used e-mail devices on the planet, after Mailchimp.

One thing I observed is that Constant Contact is really usually the leading choice for several various other review web sites. Normally, I wonder to see if our detailed evaluation generates the exact same end result.

You may have taken a look at the Constant Contact reviews supplied by customers online, also, and also whilst they are quite favorable, they might not offer you the whole picture. Our testimonial of Constant Contact is based upon a methodical method as well as utilizes our functional experience and understanding of loads of other easy and sophisticated marketing automation tools.

What makes them unique is that they’ve added a number of features over the years that few of their rivals sport, such as digital item downloads, event administration, visit organizing and also social projects. These all include in the diverse list of email options offered, in addition to automations and also persisting e-newsletters.

Constant Contact boast a marketplace with around 400 apps as well as combinations that cater to even the most specific niche of items. Yet regardless of these fancy numbers and also features, passion in Constant Contact appears to be on the decline, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a better look at Constant Contact’s outs & ins and inspect.
Discover listed below!

Constant Contact Summary

Constant Contact is directed towards small companies, however their prices aren’t one of the most affordable, particularly when you take into consideration that their functions just aren’t that progressed. Strategies start from $9.99/ month, yet this only permits 500 clients, and costs climb quite greatly afterwards.

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Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our full rates overview

Pros as well as Cons


Is Constant Contact the ideal e-newsletter service for you?

Advised if:

You run events:

Constant Contact is rather special in this regard, being just one of minority email advertising and marketing tools to allow you to take care of event invites, tickets, and also enrollments . Remember that this attribute features its very own costs: 5.4% + $0.80 for each ticket marketed or transaction conducted.

Not recommended if:

You need advanced automation:

Surprisingly, for the costs it charges, Constant Contact doesn’t offer one of the most sophisticated automations. While they do use caused campaigns, autoresponders as well as deserted cart projects (for Shopify only), you’ll discover that other much more affordable tools provide comparable degrees of automation– MailerLite and also Sendinblue.

Score information


Relieve of Use

Usually it’s easy to browse, though a little bit dull-looking. You can get to most locations within a number of clicks, though as they’ve included much more capability, some things have ended up being a little surprise, for example, automations.

E-newsletter Creation


The editor is fast, yet light on features, specifically in the designing division. In addition to that it’s simple to collaborate with.


of course

This is extremely basic, just allowing you to put easy greetings or contact details. There is no if/then/else logic available.

Email kinds

Classic, autoresponders, standard automations, persisting e-newsletters, A/B screening, event registrations, surveys, coupons and also studies .

Choice and also Flexibility of Template Designs

Not poor. You can additionally start from scrape, as well as use a handy function called ‘Brand your email’ to auto-generate a template based on your web site’s shades and logo design.

Email Marketing Automation

They offer autoresponders and also deserted cart advocate Shopify as well as WooCommerce. It also produces pre-defined contact sections based upon your consumers’ communications with your on the internet store (e.g. repeat, expired and also prospective consumers). Automations based on call triggers (e.g. email opens, clicks) are also readily available. It’s worth noting that the automations aren’t one of the most flexible, as you can not really incorporate conditions and also activities as you can in lots of various other tools.

Checklist Management

You can develop segments from call activity, checklist membership, contact details, tags, or ecommerce activity. You can also produce a segment from your call insights and also tag get in touches with based upon get in touch with field standards.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no modification with the form, and it merely provides a description box, basic area options (which you can’t contribute to) and after that a listing, or lists, that individuals can inspect to be added to.


As you can see in our deliverability examinations, Constant Contact does not execute also terribly, getting to one of the most prominent e-mail providers (AOL, Gmail, Yahoo, and also Outlook) the majority of the time.

Reports as well as Analysis

In addition to standard open and click reports, spam, bounce and unsubscribe rates are likewise available. You likewise get click heat maps, as well as some valuable overview records such as open as well as click fads, opens by tool, % of get in touches with involved, and most effective subject line.


Right here’s where it obtains a little bit hairy. The tool and also the site are only readily available in English. You can pick to change several of the non-editable email sections (e.g. footer and also personal privacy plan message) to among 10 languages offered, primarily European. Assistance as well as the data base is offered in 4 languages. A little confusing, however at the very least there’s some initiative to support multilingual individuals as well as target markets.

Further Features

Spam- and Design-Testing

Spam screening isn’t readily available, however, there is a attribute to examine the e-mail for mistakes (missing web links, placeholder text that hasn’t been updated, and so on). There’s also a tool that permits you to preview just how e-mails will certainly seek particular recipients, although this really did not appear to work when we checked it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for just 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are placed on short-lived hold for 15 days, and after that resent. If it occurs again, they are relocated into a put on hold bounce classification. They have a ‘ suggested for elimination’ filter readily available to see these, but don’t eliminate them automatically.


of course

Import/export readily available although it’s not as simple as it could be– you need to initially make it possible for innovative e-mail authorizations under Account Settings.

Storage readily available for pictures and also data


All strategies come with limitless storage.

Pro Features



SPF as well as DKIM are supported.

Very own Domain


Different levels of account access


The Account Owner can also appoint duties to be either an Account Manager or a Campaign Creator.



Constant Contact provide a massive quantity of apps as well as assimilations , nearly 400.

Landing Page Builder


This is only offered via their kind building contractor, as well as it’s extremely fundamental. Rather, we would certainly suggest these free landing web page home builders.

Consumer Support

3.5/ 5.

There are numerous networks of support, including online chat, phone assistance, a data base and also community-based assistance. I discovered that the conversation and phone support weren’t constantly available, which was a little irritating. When I was able to get hold of chat support, nonetheless, I did discover them to be responsive as well as helpful . Remember that you’ll need to hire order to terminate your membership, which is rather annoying.

Total score.

3.6/ 5.

For a basic email device, Constant Contact ticks most of packages. The primary concern here, however, is that they’re asking a costs price for a sub-premium item.


As Constant Contact themselves state through their website, they are a tool for small businesses. And also, because of this, it’s worth assessing them on these terms. As mentioned over, they absolutely have sufficient of the basics covered to satisfy most local business, and also if it were as basic as that after that we would certainly suggest them a lot more extremely.

The issue, nowadays, is that there are a lot of various other email devices offering a lot more than Constant Contact, as well as for a lot less money. This consists of not only includes, yet additionally individual experience. In fact, for the amount you pay with Constant Contact, you might find yourself making use of a lot more effective devices such as ActiveCampaign and GetResponse.

They do pick up points for their respectable deliverability prices, assimilations ( specifically social media combinations), and for permitting various access levels for different users. And with recent enhancements to automations and coverage, and the addition of brand-new functions like a website home builder, it does resemble they’re making an initiative to enhance the product. Their lack of advanced attributes makes it difficult to suggest them over others at this price point. (You’ll see we do not provide them as a excellent Mailchimp choice, either.).

So, there you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the internet, I would strongly declare that there could be other passions at play there.

Try Constant Contact currently for free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among one of the most innovative automation systems we’ve ever before attempted, as well as it can not be contrasted to Constant Contact’s simplistic approach (it only features autoresponders). They also supply durable records as well as evaluation devices. They are even more affordable than Constant Contact.
  • Sendinblue is just one of the cheapest all-in-one email marketing tools on the marketplace. It’s offered in 6 languages and also features sophisticated automation choices as well as a built-in CRM.
  • GetResponse is a strong option. It comes with lots of innovative features (e.g. a webinar tool), has exceptional automations and also supplies one of the most effective spam as well as style testing devices we’ve ever before used. That’s why Constant Contact falls short when compared to GetResponse.

We have a comprehensive guide with the best options to Constant Contact, check it out here. You can also try our Smart Finder to see which newsletter solution is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact pass on. Take a look at our Mailchimp vs Constant Contact comparison if you ‘d such as to obtain right into the details.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM platform. However, at $399/month, you would certainly be far better off taking a look at any one of these CRMs for local business, which will certainly be even more inexpensive. There are even a lot of excellent totally free CRMs to pick from.

How can I cancel my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within company hrs Eastern time in order to terminate your account. Here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising software for small businesses. It safely stores your customer information and offers a safe and secure method to manage your subscribers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability prices are regularly good in our bi-annual deliverability examinations.

Despite these flashy numbers and features, passion in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves state with their website, they are a device for small businesses. The issue, these days, is that there are lots of various other email devices providing even more than Constant Contact, as well as for a great deal less money. For the quantity you pay with Constant Contact, you can discover yourself utilizing a lot extra powerful devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before tried, as well as it can’t be contrasted to Constant Contact’s simplified strategy (it only features autoresponders).

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