Constant Contact - Create Email Marketing Campaigns Like a Pro

Merge Lists Constant Contact

Constant Contact have actually been in the e-mail advertising video game considering that 1995. Throughout that time, they’ve handled to become one of the most previously owned email devices in the world, after Mailchimp.

One thing I discovered is that Constant Contact is really usually the leading selection for numerous other testimonial sites. Normally, I am curious to see if our in-depth analysis creates the very same end result.

You may have taken a look at the Constant Contact evaluations used by users online, also, and also whilst they are rather positive, they may not give you the whole picture. Our review of Constant Contact is based on a systematic strategy and utilizes our practical experience and expertise of dozens of various other simple and sophisticated advertising automation tools.

What makes them unique is that they’ve added several functions for many years that few of their competitors sporting activity, such as digital product downloads, occasion monitoring, appointment organizing as well as social projects. These all include in the diverse listing of email choices offered, in addition to automations as well as reoccuring e-newsletters.

Constant Contact brag a market with around 400 applications as well as assimilations that accommodate also one of the most niche of products. Regardless of these flashy numbers and also functions, rate of interest in Constant Contact appears to be on the decline, at least according to Google Trends. Enough factor for us to take a better consider Constant Contact’s ins & outs and also check if it’s still relevant in the 21st century.
Discover below!

Constant Contact Summary

Constant Contact is routed towards small companies, yet their costs aren’t one of the most economical, especially when you take into consideration that their features simply aren’t that advanced. Strategies begin with $9.99/ month, yet this only allows for 500 subscribers, as well as rates rise pretty sharply afterwards.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our complete pricing overview

Pros as well as Cons


Is Constant Contact the best newsletter service for you?

Advised if:

You run events:

Constant Contact is quite distinct in this regard, being one of minority email advertising devices to permit you to handle occasion registrations, tickets, as well as invitations . Remember that this attribute comes with its own costs: 5.4% + $0.80 for each ticket sold or purchase carried out.

Not suggested if:

You need sophisticated automation:

Surprisingly, for the premium it charges, Constant Contact doesn’t use one of the most innovative automations. While they do provide triggered campaigns, autoresponders and deserted cart projects (for Shopify just), you’ll discover that other much cheaper devices provide comparable degrees of automation– MailerLite as well as Sendinblue.

Ranking details


Reduce of Use

Typically it’s simple to navigate, though a bit dull-looking. You can get to most areas within a couple of clicks, though as they’ve added a lot more functionality, some points have actually come to be a little covert, for instance, automations.

Newsletter Creation


The editor is quickly, yet light on features, particularly in the designing division. Besides that it’s very easy to work with.



This is really standard, only enabling you to place basic introductions or contact details. There is no if/then/else logic available.

Email kinds

Timeless, autoresponders, fundamental automations, persisting e-newsletters, A/B testing, event enrollments, discount coupons, studies as well as surveys .

Selection and Flexibility of Template Designs

Not bad. There are around 200 (!) templates to select from, with differing levels of high quality (some are respectable, while others look a little standard as well as outdated). You can also start from scratch, and utilize a handy attribute called ‘Brand your e-mail’ to auto-generate a design template based on your internet site’s shades and also logo.

Email Marketing Automation

They offer autoresponders and abandoned cart advocate Shopify as well as WooCommerce. It additionally generates pre-defined get in touch with segments based on your customers’ interactions with your online store (e.g. repeat, expired and also possible consumers). Automations based upon contact triggers (e.g. e-mail opens up, clicks) are additionally available. It’s worth keeping in mind that the automations aren’t the most versatile, as you can’t truly integrate problems as well as actions as you can in many various other devices.

Checklist Management

You can develop sectors from call task, checklist subscription, contact details, tags, or ecommerce activity. You can also develop a section from your contact insights and tag calls based upon get in touch with area requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no modification with the form, and it just provides a summary box, fundamental area alternatives (which you can not contribute to) and after that a checklist, or checklists, that individuals can examine to be contributed to.


As you can see in our deliverability tests, Constant Contact does not execute as well terribly, reaching one of the most prominent email suppliers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Reports as well as Analysis

In enhancement to common open and also click reports, spam, bounce as well as unsubscribe rates are additionally available. You likewise obtain click warm maps, as well as some valuable introduction records such as open and also click fads, opens by tool, % of get in touches with involved, and the majority of effective subject line.


The tool and the site are only offered in English. You can choose to change some of the non-editable e-mail areas (e.g. footer as well as personal privacy policy message) to one of 10 languages readily available, mainly European.

Further Features

Spam- as well as Design-Testing

Spam testing isn’t offered, however, there is a function to inspect the email for errors (missing web links, placeholder message that hasn’t been updated, and so on). There’s additionally a device that enables you to sneak peek how e-mails will search for certain recipients, although this really did not appear to function when we checked it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for just 5 examinations, it’s a little high.

Jump Management


Soft bounces are placed on short-term hold for 15 days, and then frown at. If it happens once again, they are relocated into a suspended bounce group. They have a ‘ advised for elimination’ filter available to see these, yet don’t remove them automatically.



Import/export offered although it’s not as uncomplicated as it could be– you require to initially enable sophisticated email permissions under Account Settings.

Storage space available for photos and data


All plans come with limitless storage.

Pro Features



SPF and also DKIM are supported.

Very own Domain


Different degrees of account access


The Account Owner can additionally assign roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact supply a enormous amount of integrations and applications , virtually 400.

Landing Page Builder


This is only available using their form building contractor, and also it’s very fundamental. Rather, we would certainly advise these totally free landing web page building contractors.

Consumer Support

3.5/ 5.

There are numerous networks of assistance, including real-time conversation, phone assistance, a understanding base and also community-based support. I located that the conversation and phone assistance weren’t constantly readily available, which was a little discouraging.

Total rating.

3.6/ 5.

For a fundamental email device, Constant Contact ticks most of the boxes. The major concern here, though, is that they’re asking a costs cost for a sub-premium product.

Final thought.

As Constant Contact themselves state via their website, they are a tool for local business. And also, therefore, it’s worth examining them on these terms. As discussed above, they certainly have enough of the essentials covered to satisfy most small businesses, as well as if it were as easy as that after that we ‘d suggest them much more extremely.

The concern, these days, is that there are plenty of other email devices using much more than Constant Contact, and also for a whole lot less money. This includes not only features, yet also user experience. Actually, for the amount you pay with Constant Contact, you can find yourself making use of much more effective tools such as ActiveCampaign and also GetResponse.

They do grab factors for their suitable deliverability rates, assimilations ( specifically social media combinations), as well as for allowing different gain access to degrees for separate customers. As well as with current enhancements to automations and reporting, and also the addition of new features like a web site building contractor, it does appear like they’re making an initiative to boost the item. Their lack of innovative functions makes it hard to recommend them over others at this rate factor. (You’ll see we don’t note them as a great Mailchimp option, either.).

There you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would frankly declare that there may be various other rate of interests at play there.

Attempt Constant Contact currently absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and also it can not be compared to Constant Contact’s simplified strategy (it just includes autoresponders). They also use durable reports and analysis devices. In addition to that, they are also more affordable than Constant Contact.
  • Sendinblue is among the most inexpensive all-in-one email marketing tools on the marketplace. It’s available in 6 languages as well as includes advanced automation choices as well as a integrated CRM.
  • GetResponse is a solid alternative. It includes numerous innovative features (e.g. a webinar device), has superb automations as well as supplies among the most effective spam as well as style testing tools we’ve ever utilized. When compared to GetResponse, that’s why Constant Contact falls short.

We have a comprehensive guide with the best alternatives to Constant Contact, check it out below. You can additionally check out our Smart Finder to see which e-newsletter service is best fit to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact hands down. Take a appearance at our Mailchimp vs Constant Contact contrast if you would certainly like to get into the details.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM system. Nevertheless, at $399/month, you ‘d be much better off taking a look at any one of these CRMs for small businesses, which will certainly be even more inexpensive. There are even lots of exceptional free CRMs to choose from.

How can I terminate my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within organization hours Eastern time in order to terminate your account. Here is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail marketing software application for local business. It securely shops your client information and uses a safe and secure means to manage your subscribers.

Constant Contact deliverability – is it any kind of good?

Constant Contact’s deliverability rates are continually good in our bi-annual deliverability tests.

Despite these showy numbers as well as attributes, rate of interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves reiterate via their website, they are a tool for little companies. The issue, these days, is that there are plenty of other e-mail devices providing also much more than Constant Contact, and for a great deal much less cash. For the quantity you pay with Constant Contact, you might discover on your own utilizing a lot extra powerful tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever tried, and it can not be compared to Constant Contact’s simple technique (it just includes autoresponders).

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