Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have remained in the email advertising video game given that 1995. Throughout that time, they’ve handled to turn into one of the most pre-owned e-mail tools worldwide, after Mailchimp.

Something I noticed is that Constant Contact is really typically the top choice for numerous other evaluation internet sites. Normally, I wonder to see if our comprehensive evaluation generates the exact same outcome.

You might have looked into the Constant Contact reviews supplied by users online, also, and whilst they are pretty positive, they might not offer you the whole picture. Our review of Constant Contact is based on a methodical strategy as well as uses our practical experience and expertise of loads of various other straightforward and advanced marketing automation tools.

What makes them special is that they’ve included a number of functions for many years that few of their rivals sporting activity, such as digital product downloads, occasion monitoring, appointment organizing and also social projects. These all add to the varied checklist of e-mail alternatives readily available, along with automations and reoccuring newsletters.

Constant Contact brag a marketplace with around 400 apps and also assimilations that deal with even the most niche of products. Regardless of these flashy numbers and also features, passion in Constant Contact appears to be on the decline, at the very least according to Google Trends. If it’s still appropriate in the 21st century, Enough reason for us to take a better look at Constant Contact’s outs & ins as well as inspect.
Figure out listed below!

Constant Contact Summary

Constant Contact is guided in the direction of small businesses, but their costs aren’t one of the most budget-friendly, especially when you think about that their attributes simply aren’t that advanced. Plans begin with $9.99/ month, but this only permits 500 customers, and costs climb pretty greatly after that.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s plans in our full prices overview

Cons as well as pros


Is Constant Contact the best newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is rather distinct in this regard, being one of the few email advertising and marketing devices to permit you to take care of occasion tickets, enrollments, and also invitations . Keep in mind that this function features its very own fees: 5.4% + $0.80 for every ticket offered or transaction carried out.

Not suggested if:

You need sophisticated automation:

Remarkably, for the premium it bills, Constant Contact does not supply the most advanced automations. While they do supply activated campaigns, autoresponders and also abandoned cart projects (for Shopify only), you’ll locate that other much more affordable tools offer similar levels of automation– MailerLite and Sendinblue.

Rating information


Ease of Use

Generally it’s simple to browse, though a little bit dull-looking. You can get to most places within a couple of clicks, though as they’ve included more performance, some points have actually ended up being a little surprise, as an example, automations.

Newsletter Creation


The editor is quickly, yet light on functions, particularly in the styling division. Apart from that it’s simple to deal with.



This is really basic, just allowing you to place basic greetings or contact details. There is no if/then/else reasoning available.

Email types

Timeless, autoresponders, standard automations, reoccuring newsletters, A/B testing, occasion enrollments, studies, surveys as well as promo codes .

Option as well as Flexibility of Template Designs

Tolerable. There are about 200 (!) themes to select from, with varying levels of quality (some are respectable, while others look a little standard as well as outdated). You can likewise go back to square one, and also make use of a convenient attribute called ‘Brand your e-mail’ to auto-generate a theme based upon your website’s colors and also logo design.

Email Marketing Automation

It additionally produces pre-defined contact sectors based on your clients’ interactions with your on the internet shop (e.g. repeat, expired and also possible consumers). Automations based on call triggers (e.g. e-mail opens up, clicks) are additionally available.

Checklist Management

You can create sectors from call activity, list subscription, contact details, tags, or ecommerce activity. You can also produce a segment from your contact understandings and tag calls based on get in touch with field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the kind, and it just offers a summary box, fundamental field options (which you can not include in) and afterwards a list, or checklists, that individuals can check to be added to.


As you can see in our deliverability tests, Constant Contact does not do also terribly, getting to the most preferred email providers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Records and also Analysis

In enhancement to basic open as well as click reports, spam, bounce and also unsubscribe rates are additionally offered. You likewise obtain click warm maps, and some valuable overview reports such as open and also click patterns, opens up by tool, % of contacts engaged, and also a lot of effective subject line.


The site and also the device are only offered in English. You can choose to change some of the non-editable email sections (e.g. footer as well as personal privacy plan text) to one of 10 languages readily available, primarily European.

Additional Features

Spam- as well as Design-Testing

Spam screening isn’t readily available, however, there is a function to check the email for errors (missing links, placeholder text that hasn’t been upgraded, etc). There’s also a device that enables you to sneak peek how emails will certainly seek details recipients, although this really did not seem to work when we checked it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 tests, it’s a little high.

Bounce Management


Soft bounces are placed on short-lived hold for 15 days, and afterwards feel bitter. They are moved right into a put on hold bounce group if it happens once more. They have actually a ‘ advised for elimination’ filter offered to check out these, yet do not eliminate them instantly.



Import/export readily available although it’s not as straightforward as maybe– you require to first enable sophisticated email permissions under Account Settings.

Storage space available for information and also photos


All strategies come with endless storage space.

Pro Features



SPF and also DKIM are supported.

Own Domain


Various degrees of account access


The Account Owner can also designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact supply a large quantity of integrations as well as apps , virtually 400.

Landing Page Builder

of course

This is just available via their form home builder, and also it’s very basic. Instead, we ‘d advise these free touchdown page contractors.

Client Support

3.5/ 5.

There are numerous networks of support, consisting of online chat, phone assistance, a knowledge base and community-based support. I located that the chat as well as phone support weren’t constantly readily available, which was a little aggravating.

Overall score.

3.6/ 5.

For a basic e-mail device, Constant Contact ticks most of the boxes. The primary problem here, however, is that they’re asking a premium cost for a sub-premium product.


As Constant Contact themselves repeat via their website, they are a tool for local business. And, therefore, it’s worth reviewing them on these terms. As mentioned above, they absolutely have sufficient of the essentials covered to satisfy most small businesses, as well as if it were as basic as that after that we ‘d suggest them much more extremely.

The issue, nowadays, is that there are plenty of other email devices supplying much more than Constant Contact, and also for a whole lot less money. This consists of not just features, yet likewise individual experience. Actually, for the quantity you pay with Constant Contact, you can find yourself using far more powerful devices such as ActiveCampaign and GetResponse.

And with recent enhancements to automations and also reporting, and the addition of brand-new attributes like a website building contractor, it does look like they’re making an initiative to enhance the item. Their absence of advanced attributes makes it difficult to advise them over others at this cost point.

There you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would frankly assert that there could be various other rate of interests at play there.

Try Constant Contact now absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever tried, as well as it can not be compared to Constant Contact’s simplistic method (it only includes autoresponders). They likewise supply robust records and also evaluation devices. They are also more affordable than Constant Contact.
  • Sendinblue is one of the least expensive all-in-one email advertising devices on the market. It’s offered in 6 languages and features sophisticated automation alternatives as well as a integrated CRM.
  • GetResponse is a strong alternative. It includes several innovative attributes (e.g. a webinar tool), supplies as well as has superb automations among the best spam and style screening tools we’ve ever used. When contrasted to GetResponse, that’s why Constant Contact drops short.

We have a detailed overview with the very best options to Constant Contact, check it out right here. You can also try out our Smart Finder to see which e-newsletter solution is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact pass on. If you would certainly like to get involved in the details, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM platform. At $399/month, you ‘d be much far better off taking a appearance at any of these CRMs for tiny businesses, which will certainly be much extra budget friendly. There are even lots of excellent complimentary CRMs to choose from.

Just how can I terminate my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within company hrs Eastern time in order to terminate your account. Here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising and marketing software application for local business. It securely shops your consumer data and provides a secure means to handle your clients.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability prices are regularly great in our bi-annual deliverability examinations.

Despite these showy numbers as well as features, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves state through their site, they are a device for little services. The issue, these days, is that there are plenty of various other e-mail tools providing even a lot more than Constant Contact, and also for a great deal less cash. For the quantity you pay with Constant Contact, you can locate yourself utilizing a lot a lot more powerful devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, as well as it can not be compared to Constant Contact’s simplistic method (it just features autoresponders).

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