Constant Contact - Create Email Marketing Campaigns Like a Pro

Sementing An Existing List In Constant Contact

Constant Contact have been in the email advertising and marketing game given that 1995. During that time, they’ve handled to turn into one of the most pre-owned e-mail devices on the planet, after Mailchimp.

One point I discovered is that Constant Contact is really frequently the top choice for several various other review web sites. Naturally, I wonder to see if our thorough evaluation creates the exact same end result.

You might have had a look at the Constant Contact testimonials supplied by customers online, too, and whilst they are rather favorable, they may not offer you the whole picture. Our review of Constant Contact is based on a systematic method and also uses our sensible experience as well as understanding of lots of various other easy as well as sophisticated advertising and marketing automation devices.

What makes them unique is that they’ve included numerous attributes throughout the years that few of their rivals sporting activity, such as electronic item downloads, event management, consultation organizing and also social campaigns. These all include in the varied list of e-mail alternatives offered, in addition to automations as well as repeating e-newsletters.

Constant Contact boast a marketplace with around 400 apps and also assimilations that cater to even the most particular niche of products. Yet despite these showy numbers and functions, rate of interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s outs & ins and also examine.
Figure out below!

Constant Contact Summary

Constant Contact is routed towards local business, but their costs aren’t one of the most inexpensive, particularly when you think about that their features just aren’t that advanced. Plans start from $9.99/ month, but this only enables 500 clients, and also rates rise rather dramatically after that.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our full prices guide

Pros as well as Cons


Is Constant Contact the best newsletter service for you?

Advised if:

You run occasions:

Constant Contact is quite distinct in this regard, being just one of minority e-mail advertising and marketing tools to enable you to handle event tickets, invitations, and registrations . Remember that this feature features its own fees: 5.4% + $0.80 for each ticket sold or purchase performed.

Not suggested if:

You need advanced automation:

Remarkably, for the costs it charges, Constant Contact does not use the most innovative automations. While they do offer caused campaigns, autoresponders and deserted cart campaigns (for Shopify only), you’ll find that various other much less costly devices offer similar degrees of automation– MailerLite and also Sendinblue.

Score details


Reduce of Use

Generally it’s simple to navigate, though a little bit dull-looking. You can get to a lot of areas within a number of clicks, though as they’ve added more capability, some things have actually come to be a little hidden, as an example, automations.

Newsletter Creation


The editor is fast, however light on features, specifically in the styling division. Apart from that it’s easy to deal with.



This is very basic, just enabling you to put easy introductions or get in touch with information. There is no if/then/else logic readily available.

Email types

Timeless, autoresponders, fundamental automations, reoccuring e-newsletters, A/B screening, occasion registrations, studies, surveys and also promo codes .

Option and also Flexibility of Template Designs

Not poor. You can additionally start from scratch, and also utilize a helpful attribute called ‘Brand your e-mail’ to auto-generate a template based on your web site’s colors and also logo.

Email Marketing Automation

It likewise creates pre-defined contact sectors based on your customers’ interactions with your online shop (e.g. repeat, expired as well as prospective customers). Automations based on call triggers (e.g. email opens up, clicks) are additionally available.

Checklist Management

You can create segments from call task, checklist membership, get in touch with information, tags, or ecommerce task. You can likewise develop a segment from your get in touch with insights and tag contacts based on get in touch with area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the form, as well as it merely supplies a description box, standard field alternatives (which you can not contribute to) and afterwards a checklist, or lists, that individuals can check to be added to.


As you can see in our deliverability tests, Constant Contact does not perform also badly, getting to one of the most popular email carriers (AOL, Gmail, Yahoo, and also Outlook) the majority of the time.

Records and also Analysis

In enhancement to common open and also click records, spam, bounce and unsubscribe rates are likewise readily available. You additionally obtain click heat maps, and some useful summary reports such as open and click trends, opens by tool, % of calls engaged, as well as a lot of successful subject line.


The site and the tool are only available in English. You can choose to alter some of the non-editable e-mail sections (e.g. footer as well as privacy plan text) to one of 10 languages offered, mainly European.

Additional Features

Spam- and Design-Testing

Spam testing isn’t available, nevertheless, there is a feature to examine the email for errors ( missing out on web links, placeholder message that hasn’t been updated, etc). There’s likewise a device that enables you to sneak peek exactly how emails will certainly look for specific recipients, although this really did not seem to function when we tested it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for simply 5 examinations, it’s a little high.

Bounce Management


Soft bounces are placed on momentary hold for 15 days, and afterwards dislike. If it happens again, they are moved into a suspended bounce classification. They have a ‘ advised for elimination’ filter readily available to check out these, but don’t remove them immediately.



Import/export available although it’s not as straightforward as it could be– you need to first enable innovative email authorizations under Account Settings.

Storage offered for information as well as images


All plans include limitless storage space.

Pro Features


of course

SPF and also DKIM are supported.

Very own Domain


Different degrees of account gain access to


The Account Owner can additionally assign roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a massive amount of apps and integrations , nearly 400.

Landing Page Builder

of course

This is only offered through their form home builder, and also it’s extremely standard. Instead, we would certainly advise these complimentary touchdown web page building contractors.

Consumer Support

3.5/ 5.

There are numerous channels of support, including online chat, phone assistance, a knowledge base and also community-based assistance. Nonetheless, I located that the chat and phone assistance weren’t constantly available, which was a little frustrating. When I was able to get hold of conversation assistance, nevertheless, I did locate them to be responsive and also useful . Keep in mind that you’ll require to hire order to terminate your registration, which is quite frustrating.

Total ranking.

3.6/ 5.

For a basic e-mail device, Constant Contact ticks the majority of packages. The major issue below, though, is that they’re asking a premium cost for a sub-premium product.

Final thought.

As Constant Contact themselves restate through their website, they are a device for local business. As well as, therefore, it’s worth examining them on these terms. As pointed out above, they definitely have sufficient of the basics covered to satisfy most small companies, as well as if it were as easy as that after that we ‘d suggest them extra highly.

The problem, these days, is that there are a lot of other e-mail tools using even more than Constant Contact, and for a lot less cash. This consists of not only includes, but additionally customer experience. For the quantity you pay with Constant Contact, you can locate on your own utilizing a lot a lot more powerful tools such as ActiveCampaign as well as GetResponse.

They do get points for their respectable deliverability rates, combinations ( especially social media sites assimilations), and for enabling different accessibility levels for different individuals. As well as with current enhancements to automations and coverage, and also the enhancement of new attributes like a web site contractor, it does appear like they’re making an initiative to boost the item. Yet their lack of advanced functions makes it difficult to advise them over others at this cost point. (You’ll see we don’t provide them as a excellent Mailchimp option, either.).

So, there you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the internet, I would boldly assert that there might be various other rate of interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among the most innovative automation systems we’ve ever before attempted, as well as it can not be compared to Constant Contact’s simplified approach (it only features autoresponders). They additionally provide durable records as well as evaluation tools. They are also less expensive than Constant Contact.
  • Sendinblue is just one of the cheapest all-in-one email advertising and marketing tools on the market. It’s available in 6 languages as well as features innovative automation choices as well as a integrated CRM.
  • GetResponse is a strong alternative. It comes with lots of advanced functions (e.g. a webinar tool), supplies and also has outstanding automations among the best spam and also design testing devices we’ve ever before utilized. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a detailed overview with the best choices to Constant Contact, check it out below. You can also check out our Smart Finder to see which e-newsletter solution is best suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact by far. Take a appearance at our Mailchimp vs Constant Contact comparison if you ‘d such as to get into the details.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM system. Nevertheless, at $399/month, you ‘d be much better off taking a look at any one of these CRMs for small businesses, which will be far more cost effective. There are also a lot of exceptional totally free CRMs to choose from.

Just how can I terminate my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within company hours Eastern time in order to terminate your account. Below is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail marketing software application for small businesses. It securely stores your consumer data and offers a safe and secure way to manage your clients.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability prices are continually good in our bi-annual deliverability examinations.

Regardless of these flashy numbers and also features, interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves state through their site, they are a tool for small services. The issue, these days, is that there are plenty of other email tools using also much more than Constant Contact, and for a great deal much less money. For the quantity you pay with Constant Contact, you could discover on your own using much a lot more powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, and it can not be contrasted to Constant Contact’s simplified strategy (it only includes autoresponders).

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