Constant Contact - Create Email Marketing Campaigns Like a Pro

Setup Welcome Email Trigger Constant Contact

Constant Contact have been in the email advertising and marketing game considering that 1995. During that time, they’ve managed to turn into one of the most used e-mail devices in the world, after Mailchimp.

One thing I saw is that Constant Contact is extremely often the leading option for many other review websites. Normally, I am curious to see if our thorough evaluation generates the exact same outcome.

You might have had a look at the Constant Contact testimonials supplied by customers online, as well, and whilst they are rather positive, they may not provide you the whole picture. Our testimonial of Constant Contact is based upon a methodical technique as well as uses our useful experience and expertise of loads of other easy as well as innovative advertising and marketing automation devices.

What makes them unique is that they’ve included several attributes over the years that few of their rivals sporting activity, such as digital item downloads, occasion management, appointment organizing as well as social campaigns. These all include in the varied listing of e-mail options available, along with automations and also reoccuring newsletters.

Constant Contact brag a industry with around 400 applications and combinations that deal with even the most specific niche of items. In spite of these fancy numbers and also attributes, passion in Constant Contact appears to be on the decline, at least according to Google Trends. Enough factor for us to take a closer check out Constant Contact’s outs & ins as well as check if it’s still relevant in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is routed in the direction of small businesses, but their prices aren’t one of the most cost effective, especially when you think about that their functions simply aren’t that advanced. Strategies start from $9.99/ month, however this only enables 500 subscribers, and costs climb quite dramatically after that.

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Constant Contact Pricing

> Compare rates with our expense calculator

> Find out even more about Constant Contact’s plans in our total prices guide

Cons and pros


Is Constant Contact the appropriate newsletter service for you?

Recommended if:

You run events:

Constant Contact is quite unique hereof, being just one of minority email marketing devices to allow you to take care of occasion tickets, registrations, as well as invitations . Bear in mind that this function includes its own fees: 5.4% + $0.80 for every ticket marketed or transaction carried out.

Not suggested if:

You need innovative automation:

Surprisingly, for the premium it bills, Constant Contact does not use one of the most innovative automations. While they do use caused projects, autoresponders and deserted cart projects (for Shopify just), you’ll locate that other more affordable devices provide similar degrees of automation– MailerLite and Sendinblue, as an example.

Score details


Reduce of Use

Typically it’s very easy to navigate, though a little bit dull-looking. You can reach most areas within a couple of clicks, though as they’ve added extra performance, some points have come to be a little concealed, for example, automations.

E-newsletter Creation


The editor is fast, yet light on functions, specifically in the designing department. Apart from that it’s easy to collaborate with.


of course

This is really fundamental, just allowing you to insert easy introductions or get in touch with details. There is no if/then/else reasoning readily available.

Email types

Classic, autoresponders, standard automations, recurring newsletters, A/B screening, event enrollments, surveys, promo codes and studies .

Selection and also Flexibility of Template Designs

Not bad. There are about 200 (!) layouts to select from, with differing degrees of quality (some are good, while others look a little standard and dated). You can also go back to square one, and utilize a convenient feature called ‘Brand your email’ to auto-generate a template based on your site’s shades as well as logo.

Email Marketing Automation

It additionally creates pre-defined contact sectors based on your clients’ interactions with your on the internet shop (e.g. repeat, lapsed as well as prospective consumers). Automations based on get in touch with triggers (e.g. email opens, clicks) are also available.

List Management

You can create sectors from call task, listing subscription, call details, tags, or ecommerce task. You can likewise develop a segment from your contact insights and also tag contacts based on contact area standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no personalization with the type, and it simply supplies a description box, fundamental area alternatives (which you can’t include in) and afterwards a listing, or listings, that people can examine to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not perform as well severely, reaching one of the most popular e-mail suppliers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Records as well as Analysis

Along with typical open and click reports, spam, bounce and also unsubscribe prices are additionally available. You also obtain click warm maps, and some beneficial review records such as open and click patterns, opens up by device, % of calls engaged, as well as the majority of successful subject line. You can additionally contrast campaigns. Progressed tracking such as social tracking isn’t readily available.


The tool and also the website are only readily available in English. You can select to transform some of the non-editable e-mail areas (e.g. footer as well as personal privacy plan message) to one of 10 languages readily available, mostly European.

More Features

Spam- and Design-Testing

Spam screening isn’t offered, nevertheless, there is a feature to examine the e-mail for errors ( missing out on links, placeholder message that hasn’t been upgraded, etc). There’s also a tool that allows you to sneak peek exactly how e-mails will certainly look for specific recipients, although this really did not appear to work when we checked it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for simply 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are positioned on short-lived hold for 15 days, and then frown at. They are moved right into a suspended bounce category if it happens once again. They have a ‘recommended for elimination’ filter available to view these, yet do not remove them instantly.



Import/export readily available although it’s not as uncomplicated as maybe– you require to first enable innovative email authorizations under Account Settings.

Storage space offered for data as well as images


All plans feature limitless storage.

Pro Features



SPF as well as DKIM are supported.

Own Domain


Various degrees of account access

of course

The Account Owner can likewise designate roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a large quantity of assimilations and apps , nearly 400.

Landing Page Builder

of course

This is just available using their type builder, and it’s really basic. Rather, we would certainly advise these totally free touchdown web page home builders.

Client Support

3.5/ 5.

There are a number of channels of support, including online chat, phone support, a knowledge base and community-based assistance. I located that the chat and also phone support weren’t always available, which was a little aggravating. When I had the ability to get hold of chat support, nevertheless, I did locate them to be responsive as well as helpful . Bear in mind that you’ll require to contact order to terminate your subscription, which is quite aggravating.

Total rating.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks a lot of packages. The major concern right here, however, is that they’re asking a premium price for a sub-premium product.


As Constant Contact themselves repeat through their site, they are a device for small businesses. As well as, because of this, it’s worth assessing them on these terms. As mentioned over, they certainly have sufficient of the essentials covered to satisfy most small businesses, and if it were as straightforward as that then we ‘d suggest them a lot more very.

The problem, these days, is that there are a lot of various other e-mail devices providing much more than Constant Contact, and for a great deal less money. This includes not just includes, but additionally individual experience. For the amount you pay with Constant Contact, you can locate yourself utilizing a lot more effective tools such as ActiveCampaign and also GetResponse.

As well as with current enhancements to automations and also coverage, as well as the enhancement of brand-new features like a site builder, it does look like they’re making an effort to improve the item. Their lack of innovative functions makes it hard to recommend them over others at this price point.

There you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would strongly assert that there could be various other rate of interests at play there.

Attempt Constant Contact currently free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, and also it can’t be contrasted to Constant Contact’s simplified approach (it only features autoresponders). They likewise offer durable reports as well as evaluation tools. They are even less expensive than Constant Contact.
  • Sendinblue is just one of the cheapest all-in-one e-mail marketing tools on the market. It’s readily available in 6 languages as well as includes innovative automation choices and also a built-in CRM.
  • GetResponse is a solid choice. It features numerous innovative attributes (e.g. a webinar device), offers as well as has superb automations among the most effective spam and also design screening devices we’ve ever before used. When compared to GetResponse, that’s why Constant Contact drops short.

We have a thorough overview with the best alternatives to Constant Contact, check it out below. You can additionally check out our Smart Finder to see which e-newsletter solution is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact by far. If you would certainly like to enter into the information, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM platform. At $399/month, you would certainly be a lot far better off taking a look at any of these CRMs for little businesses, which will certainly be far extra inexpensive. There are even lots of excellent cost-free CRMs to select from.

Just how can I terminate my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within organization hours Eastern time in order to terminate your account. Below is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email advertising and marketing software program for local business. It safely stores your customer data and supplies a protected method to manage your customers.

Constant Contact deliverability – is it any excellent?

Constant Contact’s deliverability rates are regularly excellent in our bi-annual deliverability examinations.

In spite of these flashy numbers as well as features, rate of interest in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves restate with their website, they are a device for small businesses. The issue, these days, is that there are plenty of other email tools supplying also much more than Constant Contact, and for a whole lot much less money. For the amount you pay with Constant Contact, you might discover yourself utilizing a lot more effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, and it can’t be compared to Constant Contact’s simple technique (it just features autoresponders).

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