Constant Contact - Create Email Marketing Campaigns Like a Pro

Simple Constant Contact

Constant Contact have actually been in the e-mail advertising and marketing video game since 1995. During that time, they’ve managed to turn into one of the most used email tools worldwide, after Mailchimp.

One thing I discovered is that Constant Contact is really typically the top option for several various other review websites. Naturally, I am curious to see if our comprehensive evaluation generates the very same outcome.

You could have checked out the Constant Contact reviews used by individuals online, too, and whilst they are pretty positive, they might not offer you the whole picture. Our testimonial of Constant Contact is based on a methodical approach and utilizes our sensible experience as well as understanding of lots of various other basic as well as innovative advertising and marketing automation tools.

What makes them special is that they’ve included several functions throughout the years that few of their rivals sport, such as electronic product downloads, occasion administration, appointment organizing and also social projects. These all contribute to the diverse listing of email options offered, in addition to automations and persisting e-newsletters.

Constant Contact boast a market with around 400 apps and also assimilations that satisfy also one of the most specific niche of products. Yet regardless of these showy numbers as well as features, rate of interest in Constant Contact appears to be on the decrease, a minimum of according to Google Trends. If it’s still pertinent in the 21st century, Enough reason for us to take a closer look at Constant Contact’s ins & outs as well as check.
Discover below!

Constant Contact Summary

Constant Contact is directed in the direction of small companies, but their rates aren’t the most economical, specifically when you take into consideration that their features just aren’t that progressed. Strategies start from $9.99/ month, however this just permits 500 clients, as well as rates increase quite dramatically afterwards.

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Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our total pricing overview

Cons and pros


Is Constant Contact the ideal newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is quite one-of-a-kind in this regard, being one of the few email marketing devices to allow you to take care of event invitations, enrollments, and tickets . Keep in mind that this feature comes with its very own charges: 5.4% + $0.80 for every ticket sold or transaction conducted.

Not advised if:

You need sophisticated automation:

Surprisingly, for the premium it bills, Constant Contact doesn’t provide the most sophisticated automations. While they do provide caused campaigns, autoresponders as well as abandoned cart campaigns (for Shopify only), you’ll locate that much cheaper tools offer comparable levels of automation– MailerLite as well as Sendinblue, for instance.

Ranking details


Alleviate of Use

Usually it’s simple to browse, though a bit dull-looking. You can reach many locations within a number of clicks, though as they’ve included extra capability, some points have ended up being a little covert, for instance, automations.

E-newsletter Creation


The editor is quickly, however light on attributes, particularly in the styling division. Apart from that it’s easy to collaborate with.



This is really standard, only enabling you to put simple introductions or get in touch with details. There is no if/then/else reasoning readily available.

Email kinds

Classic, autoresponders, fundamental automations, reoccuring e-newsletters, A/B testing, occasion enrollments, coupons, polls and surveys .

Choice as well as Flexibility of Template Designs

Tolerable. There are about 200 (!) layouts to select from, with varying levels of top quality (some are suitable, while others look a little standard and outdated). You can additionally go back to square one, and also utilize a useful feature called ‘Brand your e-mail’ to auto-generate a design template based upon your internet site’s shades and logo design.

Email Marketing Automation

It likewise creates pre-defined contact sectors based on your consumers’ communications with your online store (e.g. repeat, expired as well as potential clients). Automations based on get in touch with triggers (e.g. e-mail opens up, clicks) are likewise available.

Checklist Management

You can create sections from contact activity, listing membership, contact information, tags, or ecommerce activity. You can likewise develop a segment from your contact understandings and also tag get in touches with based on call field criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no modification with the type, and it merely supplies a summary box, fundamental field choices (which you can not include in) and then a checklist, or lists, that individuals can check to be added to.


As you can see in our deliverability tests, Constant Contact does not perform also badly, getting to the most preferred e-mail carriers (AOL, Gmail, Yahoo, and also Outlook) the majority of the moment.

Records as well as Analysis

In addition to typical open and also click reports, spam, bounce and also unsubscribe rates are additionally available. You also obtain click heat maps, and some beneficial overview reports such as open and also click patterns, opens up by device, % of contacts engaged, as well as many effective subject line. You can likewise contrast projects. Nonetheless, progressed tracking such as social tracking isn’t offered.


Here’s where it gets a little bit hirsute. The website and also the tool are only readily available in English. You can pick to transform several of the non-editable email areas (e.g. footer as well as privacy plan text) to one of 10 languages available, mostly European. Assistance and also the data base is available in 4 languages. A little complicated, however at least there’s some effort to support multilingual users as well as audiences.

Additional Features

Spam- as well as Design-Testing

Spam testing isn’t offered, nevertheless, there is a function to check the email for errors ( missing out on links, placeholder message that hasn’t been updated, and so on). There’s additionally a device that enables you to preview exactly how e-mails will certainly seek details recipients, although this didn’t seem to work when we checked it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for simply 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are positioned on short-term hold for 15 days, and then feel bitter. If it happens once more, they are moved into a put on hold bounce group. They have a ‘recommended for removal’ filter offered to view these, but do not eliminate them automatically.


of course

Import/export offered although it’s not as straightforward as maybe– you require to first enable innovative e-mail authorizations under Account Settings.

Storage space readily available for images and also data


All plans include endless storage.

Pro Features



SPF as well as DKIM are supported.

Own Domain


Various degrees of account accessibility

of course

The Account Owner can also appoint roles to be either an Account Manager or a Campaign Creator.



Constant Contact supply a large amount of apps and integrations , virtually 400.

Touchdown Page Builder


This is just offered using their kind contractor, as well as it’s extremely standard. Rather, we would certainly advise these totally free touchdown page builders.

Customer Support

3.5/ 5.

There are a number of channels of support, consisting of online chat, phone assistance, a knowledge base and community-based assistance. I discovered that the conversation and also phone assistance weren’t always offered, which was a little discouraging.

Overall ranking.

3.6/ 5.

For a fundamental e-mail device, Constant Contact ticks a lot of the boxes. The main problem here, however, is that they’re asking a costs price for a sub-premium item.

Final thought.

As Constant Contact themselves repeat through their website, they are a tool for small companies. As well as, as such, it’s worth reviewing them on these terms. As stated over, they most definitely have sufficient of the fundamentals covered to satisfy most small companies, and if it were as easy as that then we would certainly advise them more highly.

The concern, these days, is that there are plenty of various other email tools offering much more than Constant Contact, and for a great deal less money. This consists of not only features, however additionally user experience. As a matter of fact, for the amount you pay with Constant Contact, you might find yourself using far more effective tools such as ActiveCampaign and GetResponse.

And with recent enhancements to automations and coverage, and also the addition of brand-new functions like a site contractor, it does look like they’re making an effort to improve the product. Their absence of sophisticated features makes it challenging to suggest them over others at this rate point.

There you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the web, I would frankly declare that there could be various other interests at play there.

Attempt Constant Contact now absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among one of the most innovative automation systems we’ve ever before tried, and also it can not be compared to Constant Contact’s simplified technique (it just includes autoresponders). They likewise supply robust records as well as analysis tools. In addition to that, they are even more affordable than Constant Contact.
  • Sendinblue is just one of the most inexpensive all-in-one e-mail advertising and marketing tools on the marketplace. It’s available in 6 languages and comes with advanced automation options and a integrated CRM.
  • GetResponse is a strong alternative. It features lots of sophisticated attributes (e.g. a webinar device), supplies and has exceptional automations one of the most effective spam as well as layout testing tools we’ve ever before utilized. That’s why Constant Contact fails when contrasted to GetResponse.

We have a in-depth overview with the very best alternatives to Constant Contact, check it out below. You can also try our Smart Finder to see which e-newsletter service is finest suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a look at our Mailchimp vs Constant Contact contrast if you would certainly such as to get into the information.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM system. At $399/month, you ‘d be much far better off taking a look at any of these CRMs for small services, which will certainly be far more inexpensive. There are even a lot of superb cost-free CRMs to select from.

How can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within company hours Eastern time in order to terminate your account. Below is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising and marketing software application for small companies. It securely shops your customer data as well as offers a protected means to manage your clients.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability rates are continually great in our bi-annual deliverability tests.

Regardless of these flashy numbers as well as functions, interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves restate with their site, they are a device for small organizations. The issue, these days, is that there are plenty of various other e-mail tools offering also extra than Constant Contact, and also for a great deal much less cash. For the amount you pay with Constant Contact, you could find on your own using much more effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, and it can not be contrasted to Constant Contact’s simple method (it only features autoresponders).

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