Constant Contact - Create Email Marketing Campaigns Like a Pro

Texting Via Constant Contact

Constant Contact have actually remained in the email marketing video game considering that 1995. During that time, they’ve managed to turn into one of one of the most secondhand email tools on the planet, after Mailchimp.

One thing I saw is that Constant Contact is very frequently the top option for many other testimonial internet sites. Naturally, I wonder to see if our in-depth evaluation produces the very same end result.

You could have had a look at the Constant Contact evaluations offered by customers online, as well, and also whilst they are rather favorable, they may not provide you the whole picture. Our evaluation of Constant Contact is based on a systematic strategy and utilizes our useful experience and understanding of dozens of various other easy as well as innovative advertising and marketing automation tools.

What makes them unique is that they’ve added a number of functions throughout the years that few of their competitors sporting activity, such as electronic item downloads, occasion monitoring, appointment organizing and social campaigns. These all add to the diverse list of email choices readily available, in addition to automations and recurring e-newsletters.

Constant Contact boast a industry with around 400 applications and assimilations that cater to also the most niche of items. Despite these fancy numbers and functions, interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s ins & outs and also inspect.
Figure out listed below!

Constant Contact Summary

Constant Contact is guided in the direction of small businesses, however their rates aren’t one of the most budget friendly, especially when you consider that their attributes just aren’t that advanced. Plans start from $9.99/ month, however this only enables 500 customers, as well as costs climb quite dramatically after that.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s strategies in our complete pricing guide

Cons as well as pros


Is Constant Contact the best e-newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is fairly one-of-a-kind in this regard, being one of minority e-mail advertising devices to allow you to manage event tickets, invites, and registrations . Keep in mind that this feature features its own costs: 5.4% + $0.80 for every ticket sold or deal performed.

Not advised if:

You require advanced automation:

Remarkably, for the premium it bills, Constant Contact doesn’t supply one of the most innovative automations. While they do provide triggered campaigns, autoresponders and deserted cart projects (for Shopify just), you’ll locate that other more affordable devices supply comparable levels of automation– MailerLite and also Sendinblue, for instance.

Rating details


Reduce of Use

Generally it’s simple to navigate, though a bit dull-looking. You can get to the majority of areas within a couple of clicks, though as they’ve included much more performance, some points have actually ended up being a little covert, for instance, automations.

E-newsletter Creation


The editor is quickly, yet light on functions, specifically in the designing department. In addition to that it’s simple to work with.



This is really basic, just permitting you to insert easy greetings or call details. There is no if/then/else reasoning offered.

Email types

Classic, autoresponders, basic automations, repeating newsletters, A/B screening, event registrations, studies, discount coupons and also polls .

Selection as well as Flexibility of Template Designs

Tolerable. There are about 200 (!) templates to choose from, with varying levels of top quality (some are decent, while others look a little basic and outdated). You can also start from scratch, as well as utilize a convenient feature called ‘Brand your email’ to auto-generate a design template based upon your internet site’s colors and also logo design.

Email Marketing Automation

It additionally generates pre-defined contact sections based on your customers’ communications with your on-line store (e.g. repeat, lapsed and potential clients). Automations based on contact triggers (e.g. e-mail opens, clicks) are likewise available.

Checklist Management

You can create sections from contact task, checklist membership, get in touch with details, tags, or ecommerce task. You can additionally develop a segment from your call insights and tag contacts based on contact field criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no modification with the form, and also it merely offers a summary box, basic field alternatives (which you can’t include in) and afterwards a list, or checklists, that individuals can check to be added to.


As you can see in our deliverability examinations, Constant Contact does not execute too terribly, reaching the most prominent e-mail carriers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Records as well as Analysis

Along with basic open as well as click reports, spam, bounce and also unsubscribe prices are also offered. You likewise get click heat maps, as well as some helpful review reports such as open as well as click trends, opens up by tool, % of get in touches with involved, as well as a lot of effective subject line. You can additionally compare campaigns. Progressed tracking such as social tracking isn’t readily available.


Below’s where it obtains a bit hirsute. The site as well as the tool are only readily available in English. You can choose to transform a few of the non-editable email areas (e.g. footer as well as privacy plan text) to one of 10 languages offered, primarily European. Assistance as well as the knowledge base is offered in 4 languages. Somewhat complex, but a minimum of there’s some initiative to sustain multilingual users and target markets.

More Features

Spam- as well as Design-Testing

Spam screening isn’t readily available, nonetheless, there is a function to check the email for errors (missing web links, placeholder message that hasn’t been upgraded, etc). There’s likewise a device that permits you to preview exactly how emails will seek details receivers, although this didn’t appear to function when we evaluated it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for simply 5 tests, it’s a little steep.

Bounce Management


Soft bounces are placed on temporary hold for 15 days, and afterwards feel bitter. They are moved right into a suspended bounce category if it takes place once again. They have a ‘ suggested for elimination’ filter offered to check out these, yet don’t remove them immediately.



Import/export offered although it’s not as simple as it could be– you require to first enable innovative e-mail consents under Account Settings.

Storage space readily available for pictures as well as data


All strategies include unlimited storage space.

Pro Features



SPF and also DKIM are supported.

Very own Domain


Various levels of account gain access to


The Account Owner can likewise designate functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact use a enormous amount of integrations and also applications , practically 400.

Landing Page Builder


This is just readily available through their form building contractor, and also it’s extremely fundamental. Instead, we would certainly recommend these free landing page contractors.

Client Support

3.5/ 5.

There are numerous networks of support, consisting of real-time conversation, phone support, a expertise base and community-based assistance. I discovered that the chat and phone support weren’t always available, which was a little irritating.

General rating.

3.6/ 5.

For a basic email tool, Constant Contact ticks most of the boxes. The major issue right here, though, is that they’re asking a costs cost for a sub-premium item.


As Constant Contact themselves repeat through their website, they are a tool for local business. As well as, thus, it’s worth reviewing them on these terms. As stated above, they certainly have sufficient of the basics covered to please most small companies, and if it were as straightforward as that then we ‘d advise them a lot more highly.

The issue, these days, is that there are lots of various other e-mail tools offering even more than Constant Contact, and for a whole lot less cash. This consists of not only includes, yet additionally individual experience. As a matter of fact, for the quantity you pay with Constant Contact, you could find yourself making use of far more effective devices such as ActiveCampaign and GetResponse.

They do get points for their good deliverability rates, assimilations ( specifically social networks integrations), and for enabling various gain access to degrees for separate users. And with recent enhancements to automations and also reporting, as well as the enhancement of new attributes like a website builder, it does resemble they’re making an initiative to enhance the item. Their lack of advanced attributes makes it tough to suggest them over others at this cost point. (You’ll see we do not provide them as a excellent Mailchimp choice, either.).

So, there you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the internet, I would boldly claim that there may be other passions at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among the most innovative automation systems we’ve ever tried, and it can not be compared to Constant Contact’s simplified approach (it only includes autoresponders). They also offer durable reports and also analysis devices. In addition to that, they are even less costly than Constant Contact.
  • Sendinblue is one of the least expensive all-in-one email advertising and marketing tools on the market. It’s offered in 6 languages as well as features sophisticated automation choices and a built-in CRM.
  • GetResponse is a solid option. It includes numerous sophisticated features (e.g. a webinar tool), has exceptional automations and uses among the most effective spam and design testing devices we’ve ever before utilized. That’s why Constant Contact fails when contrasted to GetResponse.

We have a comprehensive guide with the best alternatives to Constant Contact, check it out right here. You can likewise experiment with our Smart Finder to see which newsletter service is best suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you ‘d like to enter the details, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM system. At $399/month, you ‘d be a lot far better off taking a look at any of these CRMs for tiny companies, which will be much extra budget-friendly. There are even plenty of superb totally free CRMs to select from.

How can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within service hrs Eastern time in order to terminate your account. Here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email advertising and marketing software program for small companies. It securely stores your client data and also offers a secure means to handle your customers.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability rates are consistently excellent in our bi-annual deliverability tests.

In spite of these fancy numbers and also attributes, rate of interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves reiterate through their site, they are a device for little services. The issue, these days, is that there are plenty of other e-mail devices offering even a lot more than Constant Contact, as well as for a whole lot much less cash. For the quantity you pay with Constant Contact, you could locate on your own making use of a lot extra effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and also it can’t be contrasted to Constant Contact’s simplified technique (it just features autoresponders).

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