Constant Contact - Create Email Marketing Campaigns Like a Pro

What Is The Click Rate On Constant Contact

Constant Contact have actually been in the email advertising video game given that 1995. During that time, they’ve taken care of to turn into one of one of the most previously owned email tools in the world, after Mailchimp.

Something I observed is that Constant Contact is extremely often the leading choice for numerous other testimonial websites. Naturally, I am curious to see if our detailed evaluation generates the very same outcome.

You might have had a look at the Constant Contact evaluations offered by individuals online, as well, and also whilst they are quite positive, they might not provide you the whole picture. Our review of Constant Contact is based upon a methodical strategy and uses our useful experience and knowledge of dozens of various other easy and advanced advertising automation devices.

What makes them special is that they’ve added a number of functions over the years that few of their competitors sport, such as digital product downloads, event monitoring, visit scheduling and also social campaigns. These all contribute to the varied listing of email choices available, in addition to automations and recurring newsletters.

Constant Contact brag a industry with around 400 applications as well as combinations that satisfy even one of the most particular niche of items. Regardless of these flashy numbers as well as features, rate of interest in Constant Contact seems to be on the decrease, at least according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s ins & outs and inspect.
Discover below!

Constant Contact Summary

Constant Contact is guided towards small businesses, but their costs aren’t the most cost effective, especially when you take into consideration that their attributes simply aren’t that advanced. Plans start from $9.99/ month, but this just permits 500 subscribers, and also prices climb quite dramatically afterwards.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s strategies in our full prices overview

Cons and pros


Is Constant Contact the ideal e-newsletter service for you?

Advised if:

You run events:

Constant Contact is quite one-of-a-kind in this regard, being among minority email marketing devices to allow you to handle occasion tickets, invites, and registrations . Remember that this function comes with its very own fees: 5.4% + $0.80 for each ticket marketed or transaction performed.

Not suggested if:

You need sophisticated automation:

Surprisingly, for the premium it bills, Constant Contact does not offer one of the most innovative automations. While they do offer set off campaigns, autoresponders and deserted cart campaigns (for Shopify only), you’ll locate that other more affordable devices supply similar degrees of automation– MailerLite and also Sendinblue, for instance.

Rating details


Ease of Use

Typically it’s simple to navigate, though a little bit dull-looking. You can reach the majority of places within a number of clicks, though as they’ve added extra performance, some things have actually ended up being a little covert, for example, automations.

Newsletter Creation


The editor is quick, yet light on attributes, particularly in the styling division. In addition to that it’s very easy to work with.



This is really basic, only allowing you to put straightforward greetings or call information. There is no if/then/else logic readily available.

Email types

Traditional, autoresponders, fundamental automations, reoccuring e-newsletters, A/B screening, occasion enrollments, vouchers, surveys as well as polls .

Option as well as Flexibility of Template Designs

Tolerable. There are about 200 (!) templates to choose from, with differing levels of quality (some are good, while others look a little basic and dated). You can also start from scratch, and use a convenient function called ‘Brand your email’ to auto-generate a theme based on your web site’s colors as well as logo design.

Email Marketing Automation

It likewise generates pre-defined get in touch with segments based on your clients’ interactions with your on-line shop (e.g. repeat, expired as well as possible consumers). Automations based on get in touch with triggers (e.g. e-mail opens, clicks) are likewise available.

List Management

You can develop sectors from call activity, checklist membership, call details, tags, or ecommerce activity. You can additionally create a segment from your get in touch with insights and also tag get in touches with based on contact area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no modification with the type, and also it just uses a description box, standard field alternatives (which you can’t include in) and afterwards a listing, or listings, that individuals can examine to be added to.


As you can see in our deliverability examinations, Constant Contact does not carry out as well terribly, reaching the most popular email suppliers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Records and also Analysis

In enhancement to conventional open and click reports, spam, bounce and unsubscribe prices are also offered. You additionally get click warmth maps, and some useful summary reports such as open as well as click patterns, opens by device, % of contacts involved, and also the majority of effective subject line.


The device as well as the site are only offered in English. You can choose to alter some of the non-editable e-mail areas (e.g. footer as well as privacy plan text) to one of 10 languages offered, mostly European.

More Features

Spam- as well as Design-Testing

Spam testing isn’t available, however, there is a feature to examine the e-mail for mistakes ( missing out on web links, placeholder text that hasn’t been updated, etc). There’s likewise a tool that permits you to preview how emails will certainly seek details recipients, although this didn’t seem to function when we evaluated it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 tests, it’s a little high.

Bounce Management


Soft bounces are put on short-term hold for 15 days, and after that frown at. If it happens once again, they are relocated into a put on hold bounce category. They have actually a ‘ suggested for removal’ filter available to check out these, but do not eliminate them instantly.



Import/export available although it’s not as straightforward as maybe– you need to first allow innovative email permissions under Account Settings.

Storage available for data as well as images


All strategies feature unlimited storage space.

Pro Features



SPF as well as DKIM are supported.

Very own Domain


Different levels of account gain access to


The Account Owner can also assign functions to be either an Account Manager or a Campaign Creator.



Constant Contact supply a substantial amount of apps and integrations , almost 400.

Touchdown Page Builder

of course

This is just readily available by means of their type building contractor, as well as it’s really standard. Instead, we ‘d recommend these totally free landing page home builders.

Customer Support

3.5/ 5.

There are numerous channels of support, consisting of real-time conversation, phone support, a knowledge base and community-based assistance. Nonetheless, I located that the conversation as well as phone support weren’t constantly readily available, which was a little discouraging. When I was able to acquire chat assistance, nonetheless, I did locate them to be useful as well as receptive . Keep in mind that you’ll need to call order to terminate your subscription, which is rather bothersome.

Total score.

3.6/ 5.

For a fundamental email device, Constant Contact ticks a lot of packages. The major concern right here, however, is that they’re asking a premium cost for a sub-premium product.

Final thought.

As Constant Contact themselves repeat with their website, they are a device for small businesses. And, therefore, it’s worth assessing them on these terms. As pointed out above, they definitely have sufficient of the essentials covered to please most small businesses, and also if it were as straightforward as that after that we would certainly suggest them more very.

The problem, these days, is that there are lots of various other e-mail devices using a lot more than Constant Contact, as well as for a lot much less money. This includes not only includes, however additionally individual experience. For the amount you pay with Constant Contact, you could locate yourself making use of a lot extra effective devices such as ActiveCampaign and also GetResponse.

They do grab points for their good deliverability prices, assimilations (particularly social networks assimilations), as well as for allowing various accessibility degrees for different customers. And also with recent improvements to automations and also coverage, and also the addition of brand-new features like a website home builder, it does look like they’re making an initiative to boost the product. Their lack of advanced functions makes it challenging to recommend them over others at this rate factor. (You’ll see we do not detail them as a excellent Mailchimp choice, either.).

There you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the web, I would strongly declare that there may be other interests at play there.

Attempt Constant Contact currently free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among one of the most innovative automation systems we’ve ever before attempted, and also it can’t be compared to Constant Contact’s simplistic strategy (it only features autoresponders). They also supply durable records as well as analysis devices. On top of that, they are even less expensive than Constant Contact.
  • Sendinblue is one of the least expensive all-in-one e-mail advertising and marketing devices on the marketplace. It’s offered in 6 languages as well as includes innovative automation options and a built-in CRM.
  • GetResponse is a strong choice. It comes with lots of advanced features (e.g. a webinar tool), uses and also has outstanding automations among the very best spam as well as design screening devices we’ve ever made use of. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a comprehensive overview with the best choices to Constant Contact, check it out right here. You can also experiment with our Smart Finder to see which e-newsletter solution is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact comparison if you would certainly like to obtain right into the information.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM system. At $399/month, you ‘d be much better off taking a look at any of these CRMs for tiny services, which will certainly be much much more budget-friendly. There are even lots of excellent free CRMs to pick from.

Just how can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within service hours Eastern time in order to terminate your account. Right here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email marketing software application for local business. It securely stores your consumer information as well as uses a protected way to manage your clients.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability prices are constantly good in our bi-annual deliverability tests.

In spite of these fancy numbers and attributes, interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves repeat through their site, they are a tool for tiny organizations. The problem, these days, is that there are plenty of various other e-mail devices using also more than Constant Contact, and for a lot much less cash. For the amount you pay with Constant Contact, you could discover yourself using much more effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and it can not be contrasted to Constant Contact’s simplistic technique (it just features autoresponders).

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