Constant Contact - Create Email Marketing Campaigns Like a Pro

When Was Constant Contact Created

Constant Contact have remained in the email advertising video game because 1995. Throughout that time, they’ve managed to turn into one of one of the most used e-mail devices in the world, after Mailchimp.

One thing I observed is that Constant Contact is really frequently the top selection for lots of other evaluation internet sites. Naturally, I am curious to see if our thorough analysis creates the exact same outcome.

You might have had a look at the Constant Contact evaluations offered by individuals online, too, and whilst they are rather favorable, they may not give you the whole picture. Our testimonial of Constant Contact is based on a systematic technique as well as utilizes our functional experience as well as expertise of dozens of other straightforward as well as innovative advertising and marketing automation devices.

What makes them special is that they’ve added numerous functions throughout the years that few of their rivals sporting activity, such as digital product downloads, event management, visit scheduling and also social campaigns. These all add to the varied checklist of email choices readily available, along with automations as well as persisting newsletters.

Constant Contact brag a market with around 400 applications as well as integrations that satisfy also one of the most particular niche of products. In spite of these flashy numbers as well as attributes, passion in Constant Contact appears to be on the decrease, at least according to Google Trends. Sufficient reason for us to take a closer consider Constant Contact’s ins & outs as well as check if it’s still relevant in the 21st century.
Figure out listed below!

Constant Contact Summary

Constant Contact is routed in the direction of small companies, however their prices aren’t the most cost effective, particularly when you take into consideration that their features just aren’t that advanced. Plans start from $9.99/ month, however this only permits 500 clients, and prices climb quite greatly after that.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s plans in our total prices overview

Cons as well as pros


Is Constant Contact the right e-newsletter service for you?

Advised if:

You run occasions:

Constant Contact is rather unique in this regard, being one of minority e-mail marketing devices to enable you to handle event invites, tickets, and also enrollments . Remember that this function includes its very own charges: 5.4% + $0.80 for every ticket offered or deal performed.

Not advised if:

You require advanced automation:

Remarkably, for the premium it bills, Constant Contact doesn’t provide the most innovative automations. While they do offer activated campaigns, autoresponders and abandoned cart projects (for Shopify only), you’ll locate that various other much cheaper devices offer similar degrees of automation– MailerLite and Sendinblue.

Rating information


Alleviate of Use

Typically it’s very easy to navigate, though a little bit dull-looking. You can get to a lot of places within a couple of clicks, though as they’ve added more capability, some things have come to be a little surprise, for example, automations.

E-newsletter Creation


The editor is fast, but light on functions, especially in the styling department. Aside from that it’s simple to deal with.



This is very fundamental, only allowing you to place straightforward introductions or call information. There is no if/then/else logic readily available.

Email types

Timeless, autoresponders, basic automations, repeating e-newsletters, A/B screening, occasion enrollments, surveys, surveys as well as coupons .

Choice and Flexibility of Template Designs

Not bad. You can likewise begin from scrape, and utilize a helpful feature called ‘Brand your email’ to auto-generate a theme based on your web site’s shades and logo design.

Email Marketing Automation

It likewise produces pre-defined call segments based on your customers’ communications with your on-line shop (e.g. repeat, lapsed as well as prospective consumers). Automations based on get in touch with triggers (e.g. email opens, clicks) are additionally available.

List Management

You can create sections from call activity, listing membership, call details, tags, or ecommerce task. You can also produce a section from your get in touch with insights and tag get in touches with based upon get in touch with area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no customization with the kind, and also it just offers a summary box, fundamental field options (which you can not add to) and after that a list, or lists, that individuals can examine to be added to.


As you can see in our deliverability examinations, Constant Contact does not carry out also badly, getting to one of the most popular email carriers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Reports as well as Analysis

In addition to basic open as well as click reports, spam, bounce and unsubscribe rates are additionally offered. You also get click heat maps, and also some valuable introduction records such as open and also click trends, opens up by gadget, % of contacts involved, and a lot of successful subject line. You can likewise contrast projects. Nevertheless, progressed tracking such as social tracking isn’t available.


The tool and also the website are just readily available in English. You can choose to alter some of the non-editable email sections (e.g. footer and privacy plan text) to one of 10 languages readily available, primarily European.

Further Features

Spam- and also Design-Testing

Spam screening isn’t offered, nevertheless, there is a feature to inspect the email for mistakes (missing web links, placeholder message that hasn’t been upgraded, etc). There’s additionally a tool that allows you to sneak peek exactly how e-mails will certainly look for specific recipients, although this really did not seem to work when we checked it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for just 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are positioned on short-term hold for 15 days, and after that dislike. They are relocated right into a put on hold bounce classification if it happens once more. They have a ‘ suggested for removal’ filter offered to see these, but don’t remove them instantly.



Import/export readily available although it’s not as straightforward as maybe– you need to first allow advanced email permissions under Account Settings.

Storage readily available for information as well as images


All strategies feature endless storage space.

Pro Features


of course

SPF and DKIM are sustained.

Own Domain


Different degrees of account access


The Account Owner can likewise designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact supply a enormous amount of apps as well as integrations , virtually 400.

Landing Page Builder


This is only readily available using their type home builder, as well as it’s really fundamental. Rather, we ‘d suggest these totally free landing web page building contractors.

Client Support

3.5/ 5.

There are several channels of support, consisting of online chat, phone support, a data base and community-based assistance. I located that the conversation and phone assistance weren’t constantly readily available, which was a little aggravating. When I was able to get hold of chat support, nevertheless, I did locate them to be receptive as well as helpful . Keep in mind that you’ll need to contact order to terminate your subscription, which is pretty bothersome.

Overall score.

3.6/ 5.

For a fundamental email device, Constant Contact ticks most of the boxes. The primary problem below, however, is that they’re asking a premium cost for a sub-premium product.

Final thought.

As Constant Contact themselves restate through their website, they are a device for small companies. And, as such, it’s worth reviewing them on these terms. As mentioned over, they certainly have enough of the fundamentals covered to satisfy most small companies, as well as if it were as easy as that then we ‘d recommend them more very.

The issue, nowadays, is that there are a lot of various other email devices offering a lot more than Constant Contact, as well as for a whole lot less cash. This includes not just includes, yet likewise customer experience. As a matter of fact, for the quantity you pay with Constant Contact, you could find yourself utilizing a lot more effective tools such as ActiveCampaign and also GetResponse.

And with recent enhancements to automations and also coverage, as well as the addition of new features like a internet site builder, it does look like they’re making an initiative to improve the item. Their absence of advanced functions makes it challenging to advise them over others at this rate point.

There you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would frankly declare that there could be various other passions at play there.

Try Constant Contact now free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among one of the most advanced automation systems we’ve ever tried, and it can not be contrasted to Constant Contact’s simple strategy (it just includes autoresponders). They also use durable reports and evaluation tools. On top of that, they are also more affordable than Constant Contact.
  • Sendinblue is among the cheapest all-in-one email advertising and marketing devices on the marketplace. It’s available in 6 languages and also comes with innovative automation options and also a built-in CRM.
  • GetResponse is a solid alternative. It comes with several innovative attributes (e.g. a webinar tool), supplies and also has exceptional automations one of the very best spam and design testing devices we’ve ever before utilized. When compared to GetResponse, that’s why Constant Contact drops short.

We have a thorough guide with the most effective alternatives to Constant Contact, check it out right here. You can likewise try our Smart Finder to see which e-newsletter solution is finest suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact comparison if you would certainly such as to get right into the details.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM platform. Nevertheless, at $399/month, you ‘d be much better off taking a look at any of these CRMs for small businesses, which will be even more affordable. There are even plenty of outstanding totally free CRMs to choose from.

How can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to terminate your account. Below is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail marketing software program for local business. It securely stores your consumer data as well as uses a safe way to manage your customers.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability prices are continually great in our bi-annual deliverability examinations.

Despite these flashy numbers as well as functions, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves state with their site, they are a tool for little companies. The concern, these days, is that there are plenty of various other e-mail tools supplying even more than Constant Contact, and for a lot much less money. For the quantity you pay with Constant Contact, you might locate on your own using a lot extra effective tools such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, as well as it can’t be compared to Constant Contact’s simple strategy (it just features autoresponders).

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