Constant Contact - Create Email Marketing Campaigns Like a Pro

Who Can I Send Emails To In Constant Contact

Constant Contact have been in the e-mail advertising video game since 1995. During that time, they’ve taken care of to turn into one of one of the most used email tools on the planet, after Mailchimp.

One thing I discovered is that Constant Contact is very often the top selection for several other evaluation websites. Naturally, I am curious to see if our thorough evaluation generates the very same result.

You may have taken a look at the Constant Contact evaluations supplied by individuals online, also, and whilst they are quite favorable, they might not provide you the whole picture. Our evaluation of Constant Contact is based upon a systematic technique as well as utilizes our sensible experience and also understanding of lots of other easy and also advanced advertising automation devices.

What makes them special is that they’ve included numerous functions throughout the years that few of their rivals sport, such as digital item downloads, event monitoring, visit organizing and social campaigns. These all add to the varied listing of e-mail choices readily available, along with automations and persisting newsletters.

Constant Contact boast a industry with around 400 applications as well as combinations that satisfy also the most niche of items. Regardless of these fancy numbers and features, interest in Constant Contact appears to be on the decline, at least according to Google Trends. Sufficient reason for us to take a more detailed take a look at Constant Contact’s ins & outs and also inspect if it’s still appropriate in the 21st century.
Discover listed below!

Constant Contact Summary

Constant Contact is routed in the direction of small companies, yet their prices aren’t the most inexpensive, especially when you take into consideration that their functions simply aren’t that advanced. Plans start from $9.99/ month, however this only permits 500 clients, and prices increase quite sharply after that.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s plans in our complete pricing guide

Cons as well as pros


Is Constant Contact the appropriate newsletter service for you?

Suggested if:

You run events:

Constant Contact is fairly unique hereof, being one of minority email advertising devices to permit you to manage occasion invitations, enrollments, and tickets . Keep in mind that this function comes with its very own costs: 5.4% + $0.80 for each and every ticket sold or purchase carried out.

Not recommended if:

You need sophisticated automation:

Remarkably, for the costs it charges, Constant Contact does not offer the most innovative automations. While they do offer caused projects, autoresponders and deserted cart campaigns (for Shopify only), you’ll locate that other much cheaper tools provide comparable levels of automation– MailerLite and Sendinblue, as an example.

Score information


Alleviate of Use

Normally it’s simple to browse, though a little bit dull-looking. You can get to most places within a couple of clicks, though as they’ve added a lot more capability, some points have come to be a little covert, for instance, automations.

Newsletter Creation


The editor is quickly, yet light on functions, especially in the styling department. In addition to that it’s easy to deal with.



This is really standard, only allowing you to insert simple greetings or get in touch with information. There is no if/then/else logic offered.

Email types

Timeless, autoresponders, basic automations, persisting newsletters, A/B testing, occasion enrollments, studies, polls as well as coupons .

Selection and Flexibility of Template Designs

Not negative. You can also begin from scratch, and also use a handy feature called ‘Brand your e-mail’ to auto-generate a template based on your internet site’s shades and also logo design.

Email Marketing Automation

It additionally produces pre-defined get in touch with segments based on your clients’ communications with your online store (e.g. repeat, expired and also possible clients). Automations based on contact triggers (e.g. email opens, clicks) are likewise offered.

Checklist Management

You can create sectors from contact activity, listing membership, contact information, tags, or ecommerce activity. You can likewise create a section from your call insights and tag get in touches with based on contact area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the type, and it merely offers a description box, standard field alternatives (which you can’t add to) and afterwards a listing, or lists, that individuals can check to be included in.


As you can see in our deliverability examinations, Constant Contact does not execute as well terribly, reaching one of the most prominent e-mail companies (AOL, Gmail, Yahoo, as well as Outlook) most of the moment.

Reports and also Analysis

In enhancement to basic open as well as click records, spam, bounce as well as unsubscribe prices are likewise available. You additionally obtain click warmth maps, as well as some beneficial overview reports such as open and click patterns, opens up by tool, % of contacts engaged, and also the majority of effective subject line.


Below’s where it obtains a bit unshaven. The device and also the site are only available in English. You can pick to change some of the non-editable email sections (e.g. footer and privacy policy text) to among 10 languages readily available, primarily European. Support and also the data base is offered in 4 languages. Slightly confusing, but at the very least there’s some effort to sustain multilingual individuals and also target markets.

More Features

Spam- as well as Design-Testing

Spam testing isn’t offered, nonetheless, there is a attribute to examine the e-mail for errors ( missing out on links, placeholder text that hasn’t been updated, and so on). There’s also a tool that enables you to sneak peek just how e-mails will look for certain receivers, although this really did not appear to work when we evaluated it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for just 5 tests, it’s a little steep.

Jump Management


Soft bounces are placed on short-term hold for 15 days, and after that resent. If it occurs again, they are relocated right into a put on hold bounce classification. They have a ‘ suggested for removal’ filter readily available to watch these, but do not remove them immediately.



Import/export available although it’s not as simple as it could be– you require to first enable innovative e-mail permissions under Account Settings.

Storage available for images as well as information


All strategies include endless storage space.

Pro Features


of course

SPF and also DKIM are sustained.

Own Domain


Different levels of account access


The Account Owner can likewise appoint roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact supply a massive quantity of apps and also combinations , nearly 400.

Landing Page Builder

of course

This is just available using their kind contractor, as well as it’s very standard. Rather, we ‘d suggest these cost-free touchdown page home builders.

Customer Support

3.5/ 5.

There are numerous networks of assistance, consisting of real-time conversation, phone support, a data base and also community-based support. I found that the conversation as well as phone assistance weren’t always offered, which was a little aggravating. When I was able to acquire conversation assistance, nevertheless, I did discover them to be receptive and also beneficial . Remember that you’ll require to hire order to cancel your membership, which is pretty annoying.

Overall rating.

3.6/ 5.

For a standard email tool, Constant Contact ticks a lot of packages. The main problem below, though, is that they’re asking a costs price for a sub-premium product.


As Constant Contact themselves repeat with their website, they are a tool for small businesses. And also, as such, it’s worth evaluating them on these terms. As discussed over, they most definitely have enough of the basics covered to please most small companies, as well as if it were as basic as that after that we ‘d suggest them a lot more highly.

The issue, nowadays, is that there are lots of various other email devices using much more than Constant Contact, as well as for a whole lot much less cash. This includes not only includes, however also individual experience. For the amount you pay with Constant Contact, you might discover yourself using a lot more effective tools such as ActiveCampaign as well as GetResponse.

They do get points for their decent deliverability rates, combinations ( specifically social networks integrations), and also for enabling different accessibility degrees for separate customers. And also with recent improvements to automations and also coverage, and also the addition of new functions like a internet site home builder, it does resemble they’re making an initiative to enhance the product. Their lack of sophisticated attributes makes it hard to recommend them over others at this rate point. (You’ll see we don’t provide them as a excellent Mailchimp option, either.).

So, there you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the web, I would boldly declare that there might be various other interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among the most advanced automation systems we’ve ever before attempted, as well as it can not be compared to Constant Contact’s simple strategy (it only includes autoresponders). They also offer robust reports and evaluation tools. On top of that, they are also cheaper than Constant Contact.
  • Sendinblue is among the least expensive all-in-one e-mail marketing tools on the marketplace. It’s readily available in 6 languages and also comes with innovative automation choices as well as a integrated CRM.
  • GetResponse is a strong option. It includes numerous innovative features (e.g. a webinar tool), uses and also has exceptional automations one of the best spam as well as style testing tools we’ve ever before utilized. When contrasted to GetResponse, that’s why Constant Contact drops short.

We have a in-depth overview with the very best alternatives to Constant Contact, check it out here. You can additionally experiment with our Smart Finder to see which e-newsletter solution is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact by far. Take a appearance at our Mailchimp vs Constant Contact comparison if you ‘d like to get into the information.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM platform. Nonetheless, at $399/month, you ‘d be much better off having a look at any one of these CRMs for small businesses, which will certainly be even more cost effective. There are also lots of excellent complimentary CRMs to pick from.

Just how can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within service hrs Eastern time in order to terminate your account. Right here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail marketing software application for small businesses. It securely stores your consumer information as well as supplies a safe and secure way to handle your clients.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability rates are consistently good in our bi-annual deliverability examinations.

Regardless of these fancy numbers and features, rate of interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves restate via their site, they are a device for small organizations. The issue, these days, is that there are lots of various other email devices providing also more than Constant Contact, as well as for a lot less cash. For the amount you pay with Constant Contact, you might locate yourself utilizing a lot extra effective devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, and it can not be contrasted to Constant Contact’s simple technique (it just includes autoresponders).

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